I have been buying Charmin for as long as I have been on my own and buying products from a grocery store. Now you decide to shorten the width of the roll!!!! Why? It looks dwarfed on the TP holder. It takes more tissue to get the job done because it doesn't feel like the right amount in your hand and it's width is shorter and doesn't get the job done. Why does everyone feel the need to fix what isn't broke? Can't you just leave it alone? Now I have to search for another paper to fit the roller and do the job it is meant for. I am not happy! Not at all! Use to love your product. Not anymore!

How have you changed the paper you use? I have purchased your brand for decades, but I am ready to switch to your leading competitor. The old straight line tore off perfectly. I bought a huge package this fall and none of the rolls had a perforated line at all - not straight or wavy! It looked terrible! When we finally got through all those rolls, I tried again. This package has the wavy - some lines are clear and tear off neatly and others are a mess. Is this a result of making the paper too soft? Please bring back the straight lines which tear off neatly and look good. This is not an improvement!! You had a GREAT product then someone got a bright idea and ruined it!

[This review was collected as part of a promotion.] I was really happy about this Bzz campaign because Charmin Ultra Soft is honestly the only brand I will use. If I go to the store for it and they don't have it, I will not even buy another brand to hold me over, I will go to another store until I find it! I like this product for several reasons - first, it's nice and soft. That matters. Really. It's also good quality. I hate when I go somewhere and they have the cheap, rough, one-ply stuff that you have to use a LOT of. Charmin is really good quality, so much so that less will go further than other brands. I love the mega roll, it really does last a long time. I don't feel like I am constantly having to go to store to replenish my supply. The cheaper brands go so fast, but the Charmin really does last a long time. I know having a favorite brand of TP might seem weird to some people, I thought it was weird myself lol, but honestly, if you try this, you will be sold. I will not use any other brand!

I was very upset and disappointed to see that 4 of my charmin toilet paper rolls were unusable. The cardboard roll was completely scrunched and unable to put on the toilet paper wand. I am very upset about this inconsistency. I can very easily buy a less expensive toilet paper that does not have screwed up rolls, but I choose charmin because I enjoy the texture and quality

[This review was collected as part of a promotion.] I am in love with this product! I was always afraid to try it because I thought all to was the same. I'm happy to say I was wrong! Its so soft and durable and also very affordable!!! My picky fiance loves it also! Can't wait to try more products from Charmin!! I highly recommend this product to everyone!!!

[This review was collected as part of a promotion.] Recieved my Toilet Paper from Charmin today. I have always favored Charmin Products but have never tried the Ultra Soft Mega Rolls. Thank You Charmin, the toilet paper is SUPER SOFT and the mega roll is a plus! Will definitely be purchasing on my next shopping trip.

[This review was collected as part of a promotion.] Having tried many soft toilet paper products in the past, I was somewhat surprised with the softness of Charmin Ultra Soft. This product was not only soft but strong and sturdy. Other soft toilet paper products didn't flush as easily as Charmin Ultra Soft did and that's a real plus in my book. The roll as lasted much longer than other products that I've tried before. I will definitely be purchasing Charmin Ultra Soft toilet paper in the future.

You've dramatically downgraded this product, yet the price remains the same. I've chosen Charmin Ultra Soft religiously for many years but never again - nor any other Charmin product because you publicly deny it has changed. Don't send any coupons. I've no use for your products again.

[This review was collected as part of a promotion.] The Charmin Ultra Soft is extremely soft. I received the product from Charmin to try. My family loved the feel and the softness. It didn't leave behind any lint when using. It does live up to it's name. However, I expected the roll to last a little longer than it did since it was called a Mega Roll. I found that one roll only lasted one day and we have three people living in our household. The only other improvement I would recommend is that they make the roll a little wider. My husband noticed it was not as wide a roll as the other toilet paper we usually buy. I think if the roll was wider, we would use even a little less toilet paper than we were using.

I never thought I would see the day when the leading brand in toilet tissue would find the need to totally ruin their product. It was bad enough when the tissue was made thinner and thinner, however narrowing the overall width is totally unacceptable. Furthermore, the package of regular sized rolls is utterly laughable--it almost looks like it was made for a doll house! I will definitely be looking to switch to one of your competitors.