[This review was collected as part of a promotion.] When it comes to "business" let's say I usually have a lot to take care of, so I was relieved in more than one way when I used Charmin Ultra Strong for the first time. I admit I was sceptical about the claim that you use 4x less...but I went for it and gave it a try: whereas I would use 4-5 flimsy squares per wipe with the former TP, all the while hoping and praying that it wouldn't tear (not a fun experience...) I took the plunge and tried using just one square of Charmin Ultra Strong, and...it worked! Each roll contains 165 sheets, so multiply that by a conservative 4 for me, and you end up with an equivalent of 660 sheets of my previous paper to do the same job (my old roll started with about 450) so that is a definite advantage. Charmin Ultra Strong definitely held together better and had a texture that was great for serious cleaning. I'll admit that softness isn't a huge factor for me in deciding on TP, but Charmin Ultra Strong somehow manages to combine soft and comfy with strength and effectiveness for a comfortable and clean wipe that doesn't smear. I will definitely be looking for more next time I'm in the market for TP. Buy this in bulk at a warehouse club and you've got toilet paper for months!

[This review was collected as part of a promotion.] We have been using TP from a major club retailer as our purchasing decision on this kind of products was based on price, quantity and quality. After testing Charming I have to revise our quality parameter. Softer than the competition it also seems to be more effective! We have found that we need to use less to obtain the same results!

[This review was collected as part of a promotion.] This is the strongest toilet paper I have ever purchased and used! I was amazed at the strength yet thickness of this paper. My family used much less of this brand than any other I have brought home. It is also septic safe which is a very important deal to those of us with septic systems. We will be purchasing Charmin Ultra Soft.

[This review was collected as part of a promotion.] Although this is a good quality, semi-soft toilet paper, I found the brand I normally buy to be a little softer and friendlier to my kids and i. Price is good, and this is still a wonderful product.

[This review was collected as part of a promotion.] I have not used Charmin for several years prior to this trial with BzzAgent. I was very pleased and surprised at how well this TP performs. I have been using another major brand for the past year but based upon this trial i am definitely looking to buy Charmin Ultra Strong the next time i stock up. It is solid without being too heavy and a very good overall experience.

[This review was collected as part of a promotion.] Love the Charmin Ultra Strong Toilet Paper! It is soft and does not rip! You don't have to use the whole roll and does the job! I love how the toilet paper stays in one piece when you use it. It does not leave anything behind and makes my butt feel soft.

[This review was collected as part of a promotion.] I will say though, it is not the softest paper I have ever used. Yes, it protects against the messy fingers that can happen with flimsy paper but I do like something a little softer. I still would absolutely buy this before a bargain brand or something like Scott.

[This review was collected as part of a promotion.] We normally tend to buy the generic brand of toilet paper and prefer the soft over strong. After using the Charmin Ultra Strong, I think we may have to be a 2 TP kind of house. I like the strength and confidence the Charmin Ultra Strong has given me. I am a believer now that a good, quality tissue makes a big difference. Thanks Charmin and BzzAgent!

[This review was collected as part of a promotion.] Charmin bath tissue has always been a staple in our household for quite some time now. Charmin Ultra Strong definitely keeps the standard for the brand as being gentle and durable! Also, because Charmin Ultra Strong is of a higher quality than other brands, you don't have to use up as much; which in turn will save you some cash in the long run. From using Charmin Ultra Strong in the bathroom, to using it to wipe something down really quick, or using some to clean a little runny nose, it will not let you down. Charmin Ultra Strong is the best choice for bath tissue!

Did you think we would not notice that your have reduced the number of sheets on your mega rolls. I could tell immediately when I opened the package. I still had the wrapping of my previous purchase and low and behold I was right. Reduced again, not the price, from 302 to 286 sheets per "mega roll". Thought we wouldn't notice? I think you had better change your advertising if you keep doing this. This will probably be ignorned and never read by corporate but at least I have alerted others to your deception.