[This review was collected as part of a promotion.] I was very pleased with this product in comparison to other brands. I have used several different brands in the past. This product is very strong and durable. You can use less to achieve the same. I did feel that I went through the roll quicker than most other brands but you do learn to be more conservative using it.

[This review was collected as part of a promotion.] Charmin Ultra has changed my TP routine for the better. I used to swear by the 1 ply rolls or the other generic 2 ply brands but now that I have experienced ultra plus and strong Charmin Ultra I will never be going back to the other brands. Since making this choice my bum has thanked me and I appreciate feeling clean and fresh all day long. Charmin Ultra is now the number one TP in my house. It never rips, never is harsh and never leaves me feeling like I used sandpaper. Charmin Ultra Strong is the best TP I have ever used.

[This review was collected as part of a promotion.] Charmin ultra strong really lives up to its name. Its surprising how strong it is while still being extremely soft. This held up to any task. Because of the durability, you can use a lot less so the roll seems to last quite a while. Great product overall!

[This review was collected as part of a promotion.] Both my wife and I tried the new Charmin Ultra Strong. We liked the feel and durability but I still prefer my regular bathroom tissue. I currently use the Cottonelle with Aloe which I really love. We've both tried several different types of brands and types of toilet paper but the one with Aloe feels the softest on the tush. I will probably stick with the toilet paper with the Aloe, but I will try the Charmin brand with Aloe as well. I haven't seen it in our grocery store but when I do I would love to try it.

[This review was collected as part of a promotion.] After using the 4PK sample of Charmin Ultra Strong we received, we would likely buy this product again. It's strong, but still tears easy where it's perforated. It is soft and a little bit goes a long way.

[This review was collected as part of a promotion.] My family has been using this particular item since it was released a few years ago. Nothing compares. The paper is actually as strong as they say; never yielding to even the worst situation. The two concerns I encounter with people tend to be comfort and cost. How can something this effective compare to other options when it comes to comfort, and does it cost more? Answering the latter first, it is not the cheapest paper available. That being said, when the cheap stuff is falling apart, and you find yourself using half a roll in one sitting as a result, you'll realize one strong sheet is worth more (and costs less) than many sheets of the cheap stuff. Second, regarding comfort, this paper is quite soft - despite its strength - though it isn't the ridiculous cloud-soft paper available elsewhere. Thoughts of comfort quickly vanish once you've got a mess to deal with. Unlike other "strong" paper, this one is plenty soft - striking a perfect balance. This is one product I am loyal to, was a loyal user of before the BzzCampaign, and will continue to use indefinitely.

I had to view your website to see if I was purchasing the incorrect product. I have noticed that the design on the paper is now hardly visible and the quality has deteriorated. I have gone to two different retail stores when I needed to repurchase this product and have noticed the same result with both purchases. The rolls now seem smaller. I am very dissatisfied with my purchases. I agree with many of the other posts. Please look into better quality control and bring back the product that I used to love.

[This review was collected as part of a promotion.] My wife and I had some guests over for the weekend. So I used the company as an opportunity to test out Charmin's Ultra Strong. They knew the difference right away in the quality and texture from our other brand on hand and even thiers in their home. We laughed about how it's nice to have a confident wipe using less sheets! It will be difficult to switch back to anything else. We recommend Charmin's Ultra Strong and encourage anyone to see and feel the difference from all the rest.

[This review was collected as part of a promotion.] Absolutely loving the feel of the new charmin ultra strong. Soft and thick and does the job! Say good bye to your current TP. Give charmin ultra strong a try and you won't go back! Trust me just give it a try. If I had one complaint it would be the width, not as wide as my current but that doesn't bother me enough not to buy it again. Great job charmin. You have a new happy clean customer.

[This review was collected as part of a promotion.] My wife tends to buy the so called 2-ply that feels like sandpaper on my behind. The kids end up using half a roll each time they go in the bathroom, with the normal brand. Charmin Ultra Soft arrived in the package and I thought for moment, maybe I should keep this just for myself the wife will never know. Instead I put it up in the bathroom for the whole family. One roll actually lasted three days in my house compared to two rolls a day. That is 6=1 for every 3 days and a whole lot of money that has been flushed down the drain. The Charmin ultra Soft doesn't leave little white fuzzy toilet paper flakes in your backside either like some thicker brands do. Another concern was clogging the toilet and pipes because well I have children and they tend to load up that toilet with the toilet paper. Rather than waste the kids used what they needed and all tp flowed nicely within the system. The feel of the Charmin was soft and I didn't fear a paper cut on my behind. Overall with the texture, the entire family reaction and the waste reduction from the children this is a toilet paper that will remain in our bathroom for a while.