Shrinking the Charmin Ultra Strong Mega Rolls from 352 sheets per roll to 330. Narrowing the rolls from 4.27 in to 3.92 in wide. Did you think that we would not notice the new “messy” experiences that we are having & the fact that we are having to use more paper to do the job? The quality has decreased also. It is not as soft & my fingernails go through multiple layers of the paper now. My latest experience was 8 layers. I feel certain this was done to increase profit margins, but with these changes you may lose enough people for those profit margins to “shrink” too! After being loyal to you for 30+ years it looks like I will be having to look elsewhere!

[This review was collected as part of a promotion.] Very soft, will definitely use this brand and have told many others about this brand.. I would definitely want to know how durable this product is prior to purchasing and it's awesome! I have and will continue to talk to others and help them switch to this brand..

[This review was collected as part of a promotion.] When I first opened the pack and inspected a square I could tell it was seriously strong. It is just one, thick, strong ply. It is definitely nice to use, it doesn't tear or rip or shred. It gets you clean and keeps your hand dry. This is definitely a good bath tissue, I'm just curious to try Charmin Ultra Soft to compare.

[This review was collected as part of a promotion.] I compared Charmin to Angel Soft and my family feels hands down that Charmin was the big winner. Charmin was tougher yet gentler than Angel soft. I would definitely recommend it and will even be buying Charmin on a regular bases as to my family it is worth the difference in price compared to other toilet papers.

[This review was collected as part of a promotion.] I was pleased with the chance to get to try Charmin for free. I have a family of 3. Its me, my wife, and my son. My son isn't potty trained yet so my wife and I were the only ones that got to try the Charmin in our bathroom. It was okay I guess. We usually use Scott TP, and are used to the way it feels. The Charmin was a lot softer of a toilet paper, however, the roll seemed to run out a LOT faster. We are used to a roll lasting several days, and these rolls unfortunately only lasted about one day. We finished the 4 pack in less then a week, and probably won't be purchasing it again, but are thankful for the opportunity given to us to try it.

[This review was collected as part of a promotion.] I've always complained to my wife about the toilet paper she buys, it's flimsy, cheap and I have to wipe several times with it. When I received the Charmin Ultra Strong she just shook her head at me and said "good luck with that". Obviously, I put it on the roll for us both to use. The first time I used it, I knew that this was the toilet paper I wanted in my bathroom. The absolute best feature of Charmin Ultra Strong is the duraclean texture with the super strength an extremely close number two. It has superior aborbency as well. I found myself only have to wipe once versus three to four times. My wife has been using it as well and didn't say anything at first, but I sensed she liked it. She finally admitted that she too was using less and she loves the absorbency. Our household now has a new toilet paper - Charmin Ultra Strong.

[This review was collected as part of a promotion.] The feeling of the Charmin Ultra Strong is very soft. I couldn't believe how strong it was. It was as if it was paper towels but so soft like toilet paper. I was very impressed by the durability of Charmin Ultra Strong. My family will be purchasing Charmin Ultra Strong in the future. It is a lot better than the store brand toilet paper we use now.

[This review was collected as part of a promotion.] To start with I have always thought toilet paper was all the same..can't say I have ever thought a lot about it...then I tried this Charmain ultrate and wow! I don't have to use nearly as much as other brands to begin with. Because it's thicker doesn't take as much. Even though it is thicker it's also very soft! It doesn't feel like it's going to rub my skin raw. I must say I'm sold! I am going to start recommending this brand to everyone!

[This review was collected as part of a promotion.] I like Charmin. I really do. I like the quality of their soft and strong line. It certainly is as advertised on the label, and does a good job. However I now better understand than ever what they mean when they say you go through something "like toilet paper". This Charmin while soft and strong has so little on each roll that it disappears in a flash! I find I am going through toilet paper rolls twice as fast as with other brands. Again, I like the brand, I like the quality of this line of Charmin, but I can't afford to keep it in the toilet paper holder in my bathroom! Too few sheets for the money, sorry!

[This review was collected as part of a promotion.] I usually get the cheap, generic bath tissue so I was really excited to try Charmin Ultra Strong. It was nice to be able to try such a soft bath tissue. I felt I could use less tissue and felt it lasted longer than a regular roll of generic tissue. It seems like it would be worth it to buy Charmin just because you can use less each time, and so a roll lasts a while. It also worked well for blowing noses. We all got a bad cold in our house and ran out of kleenex so we used the charmin. It was so much softer and none of the grandkids complained about using it. I loved it!