I have purchased charmin for years however, over the past couple yrs I've noticed that it does not last near as long as it used to. Even the double rolls seem to lasts half the time. I have 1person in my household vs. 3 in the past and TP does not seem to last as long as it used to. If you look closely at the rolls you'll noticed they are very loosely wrapped, making them appear larger than they actually are. You are not saving money on a product if you use twice as much.

[This review was collected as part of a promotion.] My family loves using Charmin. It is strong toilet paper and also soft. Lots of other brands we used isn't as strong as this one and have to use a lot more of it. I am glad i got to participate in this campaign

[This review was collected as part of a promotion.] Our family of three recently went to a family of four. Our new addition is a teenage girl and they use toilet paper for everything, especially when applying and fixing makeup. I immediately noticed an increase in our toilet paper usage. So I decided to try this and explained to everyone that they could use less but get the same result. It worked! We are no longer running through toilet paper and that makes my pocket book happy, especially since Charmin is so generous with supplying tons of coupons in different formats. Thanks Charmin!

[This review was collected as part of a promotion.] Stronger than the usual variety of Charmin. Charmin Ultra Strong does a better job of cleaning without worry that it might tear. Just as strong as my usual brand. The sheet perforations make sure that what you need tears off the roll neatly.

[This review was collected as part of a promotion.] Let's be honest, you don't want TP that is crazy scratchy and that is so soft it falls apart. This is the way to go. It works as intended and doesn't make you think about it; which should be the point. This is probably the best brand out there for these reasons alone.

[This review was collected as part of a promotion.] I really didn't know what to expect when I first received my sample package. It arrived shortly after I completed the questionaire, and I noted the packaging was bright, colorful and eye-catching. I could immediately tell what type of tissue I was receiving and immediately created a set of expectations... for the tissue to live up to the brand name reputation, and for it to be efficient and strong. Once I placed it on the holder (it fit perfectly), I was ready to go. I used the tissue for both restroom needs and to blow my nose. In both cases, I used "too much" on the first attempt, thinking it would need more to be effective. I was wrong, and soon learned I could use less and still accomplish my need. So, it has been effective, and I used less. Nice. It was also soft enough to be comfortable as well as useful. I have not had a personal need to buy toilet tissue yet, I still continue to use my sample. So, I have not looked at pricing at the store. I will do so, and hope it to be moderately priced. I did note there were no coupons for me to give to friends/family. But, I have talked about it some with my family.

[This review was collected as part of a promotion.] I love this t.p. It's strong and soft and really holds up. The day I received my Bzz kit I had come down with a cold. Having no facial tissues in the house this product really came in handy for my runny nose! It saw me through a rough afternoon of constantly blowing my nose. Strong yet soft, this toilet tissue really has a few good uses!! I have bought nothing else since I have tried this product.

[This review was collected as part of a promotion.] Charmin Ultra Strong is already my regular tissue of choice. Its great how strong the tissue is to hold up, while at the same time being soft enough to be comfortable. This will continue to be my regular brand, and recommend it anyone.

[This review was collected as part of a promotion.] To start with I have always thought toilet paper was all the same..can't say I have ever thought a lot about it...then I tried this Charmain ultrate and wow! I don't have to use nearly as much as other brands to begin with. Because it's thicker doesn't take as much. Even though it is thicker it's also very soft! It doesn't feel like it's going to rub my skin raw. I must say I'm sold! I am going to start recommending this brand to everyone!

[This review was collected as part of a promotion.] Super love this toilet paper. Strong, not too many pieces get left after using. Which being female, this is a must. I love how better feeling it is to me than the soft, I like to use a tough, durable, well stay together paper rather than a flaky, soft, fall apart paper.