[This review was collected as part of a promotion.] Quilted Northern Ultra Plush really lives up to the name it’s soft, thick, and genuinely feels better than most other brands I’ve tried. The three ply texture is cushiony without falling apart, and it’s strong enough that you don’t need to use a ton to feel clean . It doesn’t irritate my sensitive skin, and the rolls last a good amount of time even in a busy household.

I have used this product for years and will not buy anything but the Ultra Plush. The current pack has had weird paper. It's very thick and jagged. It looks like it may have been jammed in the machine. I've never seen this before in more then ten years.

I used to LOVE the Quilted Northern Ultra Plush product! They stopped selling the smaller rolls in our local store, so we started to purchase the mega rolls! What happened to the plush? The mega rolls are so thin! Also, the rolls are too large! I want the old product back! Unfortunately, we’ve been forced to try other brands now! Disappointed!

I loved this toilet paper, it was the best. No teats while using and not residual pieces left behind. It seems as though this last pack we bought it is tearing while using and it is leaving pieces behind. I am so disappointed with this and why is this happening all of a sudden.

Quilted Northern is the only brand of toilet paper that I buy, but the roll is too big for my toilet holder. You have to unroll it by hand until it gets smaller and will unroll just by pulling the paper. It does not look right in my holder as it is not as wide as it used to be. I would replace the toilet paper holder but it is built into the wall. I would buy double rolls instead of the triple roll, if I could find double rolls.

[This review was collected as part of a promotion.] I have ALWAYS been a quilted northern fan. Toilet paper is one thing I’ll never skimp on buying. Quilted northern is the highest quality of toilet paper around. I love that it doesn’t fall apart, theirs no debri left behind and I always feel clean after using it.

[This review was collected as part of a promotion.] I was amazed at how soft but strong it truly is! I used to use roll after roll with other branda because the sheets were so thin. Now I use less with way better results! Thank you Quilted Northern Ultra Plush for for putting the Ultra and the Plush in my toilet paper!

If you insist on making oil drum sized rolls and pricing them so that the normal ones are economically not a viable choice, how about making the tube inside a little smaller. It appears to me to be about twice as large in circumference than it needs to be!

How can you justify putting heavy, sickening chemical scents in this product that probably cause cancer? The smell is so noxious and overpowering. I bought it on instacart thinking it was unscented and now my house smells like the Mustang Ranch. I had to cut the scented roll out of the middle to make it useable.

Before I first started buying Northern I would check the size of a sheet of paper and found that most all were 4"X4". Then most all other products went to something less than 4"X4" per sheet. This is why I buy nothing but Northern because you have not changed the size. I always say better "Northern than Nothing".