You changed the pattern. You changed the number of sheets per roll. You’ve changed the texture. His toilet paper is not as soft as the previous pattern. Now the ultra plush is more similar to the lower tier soft and strong product. I will be changing brands in. After more than 20 years of buying your TP - Goodbye Northern.

[This review was collected as part of a promotion.] Exceptionally luxurious and soft, with a plush quilted texture that's often likened to sleeping on toilet paper. Absorbent and strong, handling thin spreads without easily tearing, not so fluffy that it leaves tiny pieces, it breaks down adequately in real-world useDesigned for maximum softness and absorbency Exceptionally luxurious and soft, with a plush quilted texture that's often likened to sleeping on toilet paper. Absorbent and strong, handling thin spreads without easily tearing, not so fluffy that it leaves tiny pieces, it breaks down adequately in real-world use

[This review was collected as part of a promotion.] Im pretty picky when it comes to toilet paper so when I first took this out of the package I was concerned cause it seemed thin but after using it I realized it held up great and didnt rip at all. Overall I would buy if I needed to but Will still stick with my normal toilet paper.

[This review was collected as part of a promotion.] Quilted Northern Ultra Plush really lives up to the name it’s soft, thick, and genuinely feels better than most other brands I’ve tried. The three ply texture is cushiony without falling apart, and it’s strong enough that you don’t need to use a ton to feel clean . It doesn’t irritate my sensitive skin, and the rolls last a good amount of time even in a busy household.

[This review was collected as part of a promotion.] It was soft and had nice thickness. It absorbs well. The use of wiping didn't feel rough. It was packaged well. It came in a roll of 6. It was not scented. Didn't have to use much which is friendly to the environment.

After receiving a coupon for this product, I decided to give it a try. I am so glad that I did. Trying this product for the first time made me realize that not all toilet paper was created equal. It is so soft, and my toddler no longer has complaints on how it feels.

[This review was collected as part of a promotion.] We’ve been loyal to this brand for years, and for good reason—it’s truly a household essential. Let’s be honest, everyone needs toilet paper, so why not choose one that delivers comfort and quality? Quilted Northern is incredibly soft, thick, and plush—never thin or flimsy. It’s a small everyday luxury that makes a big difference.

[This review was collected as part of a promotion.] This toilet paper has earned a spot in our household brand rotation. It’s more budget-friendly than our usual pick, yet the quality holds up—thick, strong, and reliably soft with its 3-ply design. Bonus: it’s unscented, which we prefer. Overall, it works great for our family!

I have not used it but it for future use

It's awful, just falls apart.