[This review was collected as part of a promotion.] I have been using quilted northern for years and could not be happier! Other brands of tissue are either too rough or tear easily! Quilted northern is soft but yet durable at the same time! I highly recommend this product to everyone!

I have been using this product for a long time. The last 3 12 roll packs have been shredding when trying to pull sheets off the roll. Almost every other sheet is not perforated. This gives only pieces of sheets to use at a time and leaves the roll looking unkempt. If the next next package does this I will be forced to switch to another brand. My rating has been affected by this otherwise good product.

I will go out of my way to other stores than my regular one just to buy Quilted Northern Ultra Plush. It is soft, durable (better be with 3 layers!), and beats any competitors. It doesnt irritate sensitive skin, doesn't leave anything behind (ha, see what I did there?). I have a family of 7 and we all agree that this by far the best.

[This review was collected as part of a promotion.] We were the type of family that used whatever toilet paper was most budget-friendly, and didn't care too much about the brand. That is until I bought Quilted Northern's Ultra Plush, and my husband took notice. From then on, it was not about the budget, he practically demanded we have this toilet paper stocked in our house at all times. I could tell the difference too, and we made the switch immediately. I used to think since toilet paper was disposable, it should be as cheap as possible, but now I firmly believe that, as silly as it sounds, having the best toilet paper (because that's what Quilted Northern is!) is a small luxury we can afford to include everyday. We are Quilted Northerners for life!

[This review was collected as part of a promotion.] For years I have searched for the right product. There were those that were soft but not sturdy. Some were scratchy and thin. Others just fell apart. Finally, I found Quilted Northern Ultra Plush and only needed four sheets to get the job done. It was soft and yet strong. My quest is over!

[This review was collected as part of a promotion.] I was amazed at how soft but strong it truly is! I used to use roll after roll with other branda because the sheets were so thin. Now I use less with way better results! Thank you Quilted Northern Ultra Plush for for putting the Ultra and the Plush in my toilet paper!

A few years ago I switched from Charmin to Northern because Charmin's price went up and the quality went down. Now I find myself in the same situation with your product. It's supposed to be 3 ply but the plies are so thin and ineffective that you have to use twice is much. So now, I will switch to another more effective brand, again.

I always buy the Ultra Quilted Northern - Always in the biggest bundle I can find. This time the rolls are falling apart. The tube part. So far it has been every roll in the pack. I just wanted to call that out. It will not deter me from buying again but it is just not the quality i am used to.

I've been buying this toilet paper exclusively for about 8 years. Maybe more. It was far superior to any other toilet paper. Of late, though, I have noticed the quality going down - particularly, the batch of nine I bought just a month ago. The paper was thinner and nowhere near as soft as it used to be. I am sorry to say that I will probably start trying other brands again.

Had to go with an available tp option when the store brand was sold out. The paper itself is fine- the problem is the rolls are shorter than other brands!!! I could tell as soon as I took out a roll. The QN is 3 7/8" tall, the Member's Mark store brand is 4.25" tall. That's about a whole roll less per pack- deceptive.