I first purchased 10 of these towels and wash cloths a few years ago when they were Hotel Luxury Reserve Brand. I’ve loved them and my family has loved them as well. I only purchase white linens for my home so that I can launder them with bleach since everyone’s bodily fluids end up on them. I have recently gone back and purchased 6 more towels under this brand and I love them also. I launder them in bleach and hot water using shout on any stains I come across and these towels truly hold up! Do not ever get rid of these towels plz! Such a great price for a great product!

I 100% recommend the white towels. They are a great quality especially considering the price. However, the blue color ones I purchased I can’t use. I am donating them to the local animal rescue. The blue color has an absolutely disgusting odor that won’t come out. The smell is so bad it makes any clothing or towels near them smell too. I have washed them numerous times in HOT water with laundry baking soda, white vinegar, borax, several different types of laundry detergent and NOTHING works. I have soaked them to try to strip them and it just doesn’t work. I ordered these as a pickup item. Had I been in store to check them out myself I would have never purchased the blue color ones. Just make sure to give them a sniff test.

I love these towels. Great quality. Great price. Great absorbency. Great thickness. Long lasting and durable. My only complaint is after washing the sizing out a horrible chemical odor wafts from the towels and is very off putting. Takes my breath away. Nothing changes this either: fragrant laundry detergent, fabric softener, sanitizer, dryer sheets. Nothing! Would think long and hard about reordering.

I love these towels - they're so soft and fluffy. They dry great and don't pill or get weird in the wash. I love the vibrant colors as well. I definitely would recommend them. (I received product and compensation from the Sam’s Club as part of a sponsored program. All opinions are my own.)

I initially bought 6 towels in white about 2 years ago. At that time they were called Hotel Reserve or something like that. They have absolutely held up beautifully. I normally use bleach and hot water when I wash them. Lots and lots of use and still feel thick and absorbent. We recently renovated one of our bathrooms and I bought 4 of the platinum and dark grey towels, hand towels and wash cloths. Gorgeous colors and have washed up as good as the white, without using bleach, of course. I always wash new linens before using for the first time and from the first time using them, I've never had any lint left behind on my body when drying off. If you like a thick, thirsty and oversized towel at an affordable price, you can't go wrong with these. Please don't stop carrying these towels.

These towels are so soft and fluffy and a great price. They are the only towels I buy.

Love these large towels. They’re so soft and color was great.

Very soft, very plush and a great size.

Better than expected. Generous size and weight.

Great towel for a great price.