[This review was collected as part of a promotion.] If looking for a butter substitute, this is the one. I grew up on a different "buttery spread" (in the brown tub) but switched to real butter as I got older. Compared to the other brand, I think this one has a much more buttery taste. I keep this around for the convenience when I need a "spreadable" butter and don't have the time or patience to soften real butter.

[This review was collected as part of a promotion.] I Can’t Believe It’s Not Butter Original Spread tastes amazing. Love to use this spread on my bagels and bread. Very good texture and very soft. Smells great and is very effective. Tastes just like butter !

[This review was collected as part of a promotion.] I’ve been using this for my cornbread and it’s a decent butter substitute. The tub may seem small but you get a lot for the size and price. I’ve also used it to butter the tops of my cornbread muffins and mix in my rice!

[This review was collected as part of a promotion.] For not being real butter, this taste really good. The price is very reasonable. Definitely does the job in his little healthier. I would definitely recommend for someone looking for a butter alternative.

[This review was collected as part of a promotion.] I really like I Can’t Believe It’s Not Butter. It spreads so smoothly and evenly on bread, which makes it super convenient compared to regular butter. The taste is very close to real butter but feels a bit lighter and healthier. Perfect for everyday use!

[This review was collected as part of a promotion.] This Icbinb is so delicious. It's very spreadable and smooth. Great container that can actually be reused once product is gone. Very reasonably priced for the quality. Zero carbs for those watching their carb intake. Highly recommend.

[This review was collected as part of a promotion.] “I received this product for free from Influenster to try, and I was pleasantly surprised. It spreads so easily straight from the fridge and tastes pretty close to real butter. I used it on toast and veggies, and it worked great. For baking, though, I still prefer real butter because this has a slightly salty, artificial aftertaste. Overall, a good everyday option!”

[This review was collected as part of a promotion.] I love how easy it is to spread this on toast/bagles! The taste is great too and it always makes what I am eating taste even better! I like how easy the package is to open and it does seal tight so there is no air getting into the spread!

[This review was collected as part of a promotion.] Honestly I’m not a big fan of butter but this was actually pretty good. I mainly used it to cook with. It melted nice in the pan and tasted great. It came in an easy to close container and the price was about equal to any other butter out there.

[This review was collected as part of a promotion.] This butter is very creamy and has a spreadable texture. It melted very quickly when putting on hot foods. It's a good value for the money and I appreciate that there is no cholesterol compared to other butters.