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I Can't Believe It's Not Butter Original Vegetable Oil Spread (45 oz., 2 pk.)

my favorite butter of all time! love the taste and texture!

my favorite butter!

icantbelieveitsnotbutter.com

If you think it is butter but it is snot was your old ad campain

I like the new tub design, it is easier to stack. Prefer the original spread.

Tub Design

ICBINB has more of a buttery taste than any other product I've tried.

Good taste

This is so soft and creamy and taste is just delicious

Great Taste

the spread is the next best tasting thing to real butter flavor

good tasting spread

Best product for my family. Would not pick anything else

Love it

I like the smooth texture and like the fact that it melts evenly on toast

Original Spread

Really good flavor soft would recommend to everyone easy to use

Delicious

New new "simple recipe'" is completely tasteless. Don't waste your money on it.

Awful!!!

I purchased a new container of “I can’t believe it’s not butter”. It tastes terrible. I see where the ingredients have changed. I know I won’t purchase this again. That was the only brand I bought

Taste is off from purchase before this one

This butter substitute is far superior than any other spread on the market. I once had dinner with Stevie Wonder and placed this on one of his dinner rolls and HE NEVER KNEW THAT IT WAS NOT BUTTER. This is hands-down THE premier topping of potatoes, corn, bread, or pastries for nearly anyone in this great nation; that is a verifiable fact. However, there is on thing that you will not be able to verify: YOU CANNOT BELIEVE THAT IT'S NOT BUTTER!!!!!11!!!!!