Walmart US Ecommerce Website

GENERAL MERCHANDISE

PHARMACY

GROCERIES

VUDU

SPARK

PHOTO

ADVERTISING

SAVINGS CATCHER

GIFTCARDS

INHOME

AFFILIATE

ONEAPP

LOTUS

HELP

SMART_REORDER

GROCERY

CONV_COMMERCE

fe0d2249-ef86-4093-afc3-ae138b3cff97.c4e2f3ebe2615028ca4725360e25e177.jpeg

I Can't Believe It's Not Butter Original Vegetable Oil Spread (45 oz., 2 pk.)

Best Product on the market, would recommend to all others who use a butter like product, worth the price.

Quality in a Tub

icantbelieveitsnotbutter.com

Love to use this butter on toast or anything that needs butter on it or in it. It is a great tasting butter.

Love to use this

influenster.com

I have tried many butter blends and butter substitutes but always come back to ICBINB! It tastes and acts the most like butter.

The best

The flavor has changed recently since changing to the rectangle tub. Taste is more bland. I'm looking for a substitute.

Flavor changed since going to rectangle tub.

[This review was collected as part of a promotion.] Tastes and cooks great! Definitely would recommend again.

Cooks great!

I HAVE USED THIS PRODUCT FOR YEARS AND LOVE IT. IT ISNT AS SOLID AS THE REGULAR ONE BUT IS STILL GOOD.

same great taste

The new simple recipe is terrible. There's no flavor. I've purchased this product since it was first introduced. Well, I am going back to butter.

Messed up a good product

I love the taste of this more than regular butter. So smooth and delicious. Have it on some toast and it melts away delish

I love the taste

ICBINB is the only spread that we buy. My family loves it and now won't eat anything else! We use it for cooking as well as at the dinner table.

The only spread we buy!!

[This review was collected as part of a promotion.] I used this item for first time and I like, the flavor is very good

First time

Why have this available when the original was awesome and was all we purchased?  We only purchased this since the original was not in stock and thought it would be as good if not better.  We were wrong.  No flavor and will NEVER purchase again. Doesn't even taste like butter.  Very dissapointed.

no flavor

This butter substitute is far superior than any other spread on the market. I once had dinner with Stevie Wonder and placed this on one of his dinner rolls and HE NEVER KNEW THAT IT WAS NOT BUTTER. This is hands-down THE premier topping of potatoes, corn, bread, or pastries for nearly anyone in this great nation; that is a verifiable fact. However, there is on thing that you will not be able to verify: YOU CANNOT BELIEVE THAT IT'S NOT BUTTER!!!!!11!!!!!