[This review was collected as part of a promotion.] You want your newborn to have that newborn smell, and with Dreft you get that smell and then some! Clothes are super soft after using this detergent and smell great! Also, for a milder detergent, Dreft tackles newborn stains well.

[This review was collected as part of a promotion.] I love this brand of detergent for my 9 month old active baby. She is always getting stains and messes and this deft always helps me out. I love using this laundry soap . it is a little expensive but worth it for my baby.

[This review was collected as part of a promotion.] A great detergent for baby and family. Strong enough to get out gross hard stains from babies clothes but gentle enough that he can wear it on his skin. The detergent does not have a scent but it leaves clothes fresh and clean.

Dreft smells amazing! It is also so gentle on the skin, perfect for my newborn. It cleans clothes thorough and you know that’s important when your baby is soiling 10 outfits a day! Overall, love this product and am so glad family members introduced me to it during my baby shower!

[This review was collected as part of a promotion.] I found that the scent was to strong for my likely and baby. However it did do a great job cleaning the clothes and suds up okay, I prefer to see the soap sud up more, so I know it is doing its job. The clothes came out soft and smelled good, just to strong. I had no issues with it bothering the babies skin.

[This review was collected as part of a promotion.] This detergent is so soft, fresh smelling, and cleans so well. I now use it on the towels, undergarments, sheets, and linens in addition to the baby's clothes and towels. I'm in heaven when I pull my undergarments out of the drawer and smell the scent of the detergent, not overpowering, just clean.

I’ve used this product most of my life, I have eczema & my toddler does too. The new formula/scent s NOT made for sensitive skin - I don’t know what loyal customers you found that like this but yuck! this gives us both a rash & smells like an old lady perfume! We are now on the hunt for new laundry soap. What a shame. Why would you change the formula of something that has worked for so long for so many. You could at least offer the original formula for people?

[This review was collected as part of a promotion.] Dreft-Dreft Stage 1Newborn Liquid Detergent is amazing I remember when I used to use this product for my kids who are grown now I use this Wonderful Amazing product on my grandkids cause my grand babies have very sensitive skin so please go and buy this amazing product I will tell all of my family and friends

[This review was collected as part of a promotion.] I used this detergent for my child and would use again. Feels safe and I am comfortable using detergent. The detergent has a light scent that is pleasant. Good size bottle and is easy to use and pour.

[This review was collected as part of a promotion.] This was my first time using Dreft detergent so I decided to put it to the ultimate stain test. Baby girl had been sent home from daycare with several stained outfits. I popped them in the wash with the Dreft and 30 minutes later...no more stains. I must say I am pretty impressed with that fact alone. This detergent also leaves her clothes with a nice light scent which I love. So far it hasn't seemed to irritate her sensitive skin at all. I would definitely recommend Dreft to any new baby mommas.