I used this for the first few month after having my newborn. It worked just fine and didn't cause my daughter any irritation. It's a but pricey though and any other detergent worked just fine for my daughter as well. Also I'm not a fan of the new formula, it doesn't smell very good.

[This review was collected as part of a promotion.] Loving the smell and it cleans so well. I’d highly recommend to anyone for baby and/or using for delicate items. Especially if you have allergies or sensitivity to scents this product is perfect for you

I have been using this detergent since 2014. It gets my girls clothes clean and still leaves their laundry smelling baby fresh. I tried using other detergents for them but they've been way to harsh. Dreft is gentle on their skin and gets the job done.

I use this on all my daughters clothes before she wears them for the first time and anytime during a wash. I also use it on my bed/pillow sheets because she hangs out with me on the bed sometimes. I've had absolutely no problems and I do enjoy the smell!

[This review was collected as part of a promotion.] With having my first baby in August, myself and my significant other, thought and thought and had many conversations over the conversational subject of whether or whether not to choose to use special detergent formulated for babies. But after giving it a honest try! I love it so much, it makes all his clothes so clean and with the amazing scent of a baby. I defenitly won't be using anything else in his infant years. 5 out of 5 starts for this awesome formulated detergent that's not only safe for babies but so gentle. Not to mention they how so many products since trying the detergent that has been brought to my attention. That I have now purchchased and love

[This review was collected as part of a promotion.] Love how effective this product is on strains and odor’s. I also love the comfort of not having to worry about my baby’s skin breaking out! Love this product. I’d highly recommend this to anyone with a newborn

[This review was collected as part of a promotion.] This product is great. It is a must have for expecting mothers and parents of newborns. It is gentle enough for your newborns sensitive skin, and leaves a soft pleasant smell to the clothes. It cleans well and leaves clothes nice and soft.

[This review was collected as part of a promotion.] This detergent is awesome. It does an awesome job of cleaning my baby's clothes without exposing them to harsh chemicals or causing their clothes to be irritating to them. I washed all of my child's bedding, clothes, bibs, and other random cloth baby accessories. It isn't an overpowering smell to me and it is super gentle. I would recommend this.

Very gentle on my newborn's clothes and still cleans well. I read a lot of reviews saying that the smell is repulsive but I was not bothered by the smell. Also the clothes don't smell much at all after they're out of the dryer. You can also use Dreft Pure Gentleness Liquid Detergent if the smell bothers you.

[This review was collected as part of a promotion.] This laundry detergent is absolutely amazing. I love that it is safe for my daughter. The scent beads that you can get are wonderful as well. This detergent smells good even without the beads. I love it my wife loves it. The best baby detergent ever