Obsessed. This stuff smells so good! Some mom's are switching to more natural options, but I love the smell so much! It smells like a newborn baby. I would watch for any reaction on your baby as it is scented. So good if you aren't worried about the chemicals.

I like the scent and it does a decent job at cleaning baby clothes. But I didn't think it did very much for stains. I bought this as it's a "stage 2" for after baby is eating solid foods. All of his clothes still stained even with pre-treating. Probably wouldn't purchase again.

I love love love this product. I would recommend 100% to anyone who has a baby. The scent is amazing. It leaves my babies clothes feeling amazing. The effectiveness of the soap is also there for sure. It takes stains out very well. It doesn’t break out my babies skin either.

We have been using Dreft since before our oldest daughter was born almost 6 years ago! We love the soft smell and it's delicate on sensitive skin. She also has eczema and skin sensitivity and we have never had a problem with Dreft! We use it on all of our girls clothes and bed sheets. I also love using it on our bed sheets, especially because our girls love to cuddle in bed with us! Definitely great quality! The review is part of a Dreft-sponsored program.

[This review was collected as part of a promotion.] This laundry detergent is the best for newborns and babies clothes! It is hypoallergenic and has the best soft and gentle scent that just reminds me of the typical baby smell! I love washing my babies clothes in this. The clothes come out so clean and feel so soft after.

[This review was collected as part of a promotion.] This is perfect for the delicate skin of my baby! It leaves her clothes soft and gets out the stains easily. The bottle size is perfect! Easy to handle and the pour cup fits perfectly on top. I love this detergent and my baby does too!

Whatever “test group” of parents you used to approve this new scent were wrong. The new scent is terrible we used dreft religiously because it worked and we loved the original scent. Your “solution” to using the fragrance free then buying the scent beads only leads to spending extra money which most parents don’t want to do. Bring back the classic dreft scent we all love and miss

I am in literal tears writing this review. I don't normally write reviews but this is making me emotional. I've been using Dreft for 3 years with my one and only son. My fertility battle was not easy and couldn't wait until I could purchase Dreft for a child of my own like so many Mamas before me. As he's into his toddler years now, I wasn't quite ready to let go of the wonderful baby smell his clothes had. I absolutely loved doing his laundry so much with the previous scented Dreft. I loved to breath in his clothes and I was folding them and putting them away. I just opened and used a new 150 fl oz. and did his laundry. I was caught off guard and horrified with the smell. It's absolutely awful and it ripped away all of my wonderful memories of doing his laundry. I wasn't prepared to let go of his baby smelling laundry just yet and now I'm being forced too, without warning. I feel robbed. I wasn't prepared to have to look for a new detergent for my son's clothes. I didn't know that my last load with my old bottle would be my last baby smelling load. I'm so saddened by this experience. The smell is so strong, it's stuck in the back of my mouth and I can taste it. I don't want a silly response about how so many parents "love" this disgusting new floral smell over the original scent. I don't want someone to reply trying to fake being empathetic to a mother's memory or struggle. Read the room... parents hate the new scent and can't afford to buy scent boosting additive in addition to another detergent just to see "if" it replicates the original version. Honestly, words can't express how incredibly heartbroken this makes me. The only thing that can fix this for me and, so many others, is to bring back the original scent or, at least, offer it as an option along side the new version. I was a loyal user and, unfortunately, will not be purchasing anymore of your products.

[This review was collected as part of a promotion.] absolutely love, it’s the only brand that doesn’t break my baby out. it smells good and does t have a strong smell to it. Doesn’t smell of chemicals or anything. I also use the dreft beads as well as the dish soap

[This review was collected as part of a promotion.] I purchased the Dreft Stage 1: Newborn Liquid Detergent for my newborn's laundry. I have used this brand for years and absolutely love it. I actually found this brand out because when my sister was born, my Mom used it. She said she used it for all of us and even recommended it when I had my first child. It's always been so gentle on newborns and babies and it cleans so well. I wouldn't trust any other brand! Dreft will always be my number 1 choice and I will pass it down to my kids the same way my Mom did.