I've been using this detergent for well over 10 years, and used to love it. Now it seems watered down, and the scent has changed! It doesn't clean well at all. Please bring back the original formula!!! There was no need to "improve" on a classic.

I started using this for my newborn's clothes. I loved the light scent from this and always thought it was safe until i saw many moms standing against this for adding various chemicals.

I purchased this before my last child was born. I washed all her clothes prior to delivery in this detergent and she had no problems ever. It is very gentle on the skin.

Ugh I used this on both my kids laundry until recently. I’m shocked at the harmful ingredients in this product! I’ve changed to something safer for my family.

We used this when my little sister was born, I’d sneak a little bit for my blankets sometimes. It smells like fresh baby, they make the scented beads for the washer as well!

This was my first baby detergent . Really good for baby skin . Doesn’t have any fragrance . Cleans really good my baby’s clothes . It’s a little bit expensive but worth it . I recommend it

[This review was collected as part of a promotion.] This is a must have for a new baby! The scent is amazing, and is super sensitive for your baby's fresh new skin. I even started washing my clothes in it because it smells so good!

I love this smell of this. Reminds me of a new born baby. It removes a good amount of stains from my daughter clothes. Whether it be from spitting up or a blow out. If your a mom you know what I mean.

I use this to wash my baby’s clothes, the smell is just amaizing, sometimes I want to wash my own clothes with it😍… it leaves baby clothes pretty soft and it has been great with my babys skin

I have always used this for my littles! I love the smell but sometimes it makes me wonder how good the chemicals used for the smell could be for my baby. It is expensive to me but I continue to buy it.