[This review was collected as part of a promotion.] I was looking forward to receiving my Dreft in the mail but was somewhat disappointed. Although it cleaned the clothes well, the odor was very strong and way too much for me and my kids. Packaging was also nice but still don’t think I would buy again.

As a new parents, we always want our best for our little ones & we chose Dreft detergents as my friend recommended. It smells good & not strong. I love the feeling to smell my baby's clothes after laundry. It's like my baby's smell. My baby has a sensitive skin & this detergent is very gentle. I remembered one time I forgot & did laundry for his crib sheet with our detergent instead of Dreft. And he had some issues with his skin immediately. But when we did laundry again with his detergent, he was fine. Since that day, we never forget & decided to use Dreft till now when he's 11 months old. We love it, even it's more expensive than others but it's worth. When you love your child & that stuff works well, you don't care about how much does it cost. Highly recommend it for new parents!

[This review was collected as part of a promotion.] The cap was surprisingly easy to read and I liked that it was raised on the outside so I could feel it with my nail and judge from there as I poured.  It did give way when you held the cap too tight but I never felt like I was not in control or that it would spill. Dye free as well as hypoallergenic is something I look for in baby products because you never know immediately what type of allergies or sensitivities the baby will have.  It is very gentle on that extremely new and peeling skin.  However the scent is very fragrant and smells like baby powder mixed with some flowers.  I could still smell it on his clothes after a few days in his dresser.

[This review was collected as part of a promotion.] I love this Dreft brand of newborn baby laundry detergent! It’s got a nice thick consistency and it cleans baby clothes so well! Spit up and poop washes right out! There’s definitely a stain remover built in.

This detergent is gentle on clothes and skin yet does a fantastic job getting out stains. It has such a sweet, new-baby scent that I want to use it on all my clothes! It's actually also perfect for handwashing delicate grown-up items. Highly recommended! I received this as part of a Dreft promotion, but my opinions are completely my own.

[This review was collected as part of a promotion.] Loving the smell and it cleans so well. I’d highly recommend to anyone for baby and/or using for delicate items. Especially if you have allergies or sensitivity to scents this product is perfect for you

As a new parent, we always want the best for our little one. This is must have of you have a newborn we been using it from day one and it works so well for her. Her clothes always stay fresh, the scent very gentle. Packaging really nice and clear instructions. Minimum stain easy to be remove after a few wash.

[This review was collected as part of a promotion.] It's important to me to use the best detergent for my newborn's delicate skin, and Dreft Stage 1: Newborn is perfect. It's hypoallergenic, gentle on sensitive skin, and made with no dyes at all. I'm proud to give my newborn the best!

[This review was collected as part of a promotion.] The detergent smelled good and made my sheets smell clean. I like that Dreft Newborn is safe for my baby and his sensitive skin. He did not have any skin irritations when laying on the sheets washed in this product.

[This review was collected as part of a promotion.] The smell of this product made it so I could not test the effectiveness of the detergent. My baby is sensitive to smells. I am disappointed. I am happy that it is free of so many chemicals, but the fragrance is still there and would irritate my baby.