I have used every shampoo imaginable from very costly to cheaper ones. This shampoo by far has given the best results that I have had in a long time. I am 65 years old and I have let my hair transition to gray. I don't think I will ever use another shampoo.

JUST OPENED NEW BOTTLE AND WAS VERY PLEASED WITH RESULTS.IT WAS VERY FOAMY AND SPREADABLE THROUGHT MY HAIR . HAIR WAS CLEAN AND SOFT WHEN DRIED . GOOD PURCHASE!!!

a very gentle shampoo, that lathers up well and rinses out cleanly. Sone shampoos have ingredients that make my head itch, not Dove. i use it almost every day. Nice scent,too.

I love it. Throughout the years of chemotherapy and whole brain radiation, my hair has become gray and frzzy. This shampoo and conditioner has tamed my hair, and it smells so good.

My partner LOVES this shampoo- she has dry/itchy scalp in winter time, and though this formula is not “specific” to that symptom- it seems to really help her! Plus, it makes her hair smell SO GOOD.

I live in the California Desert %26 my hair gets extremely dry ( along w/blow drying %26 using a flat iron on it) This shampoo does a decent job of adding mositure %26 is a good price as well so I recommend it, especially for those on a budget like myself

I used to love Dove shampoos and conditioners but they just aren't the same as they used to be. My hair definitely isn't as soft and shiny. Also I've noticed that if I skip a day of washing my hair then my scalp becomes dry and flakey. I tried to stop using Dove and switch to another shampoo %26 conditioner but my head became so itchy and dry.

I used to love this shampoo for its scent and smoothing effect, but after looking into the ingredients, I decided to stop using it. It contains sulfates that strip my hair, silicones that cause buildup, and artificial fragrances with potential irritants. If you're looking for a cleaner, more natural option, I'd recommend switching to a sulfate-free shampoo with fewer synthetic additives.

Only used this once. Seems to clean okay but the scent is awful. Way too perfumey. Maybe it's okay for women but it just plain stinks to me. They need an unscented version. All of the Dove Men's seem to be both shampoo and conditioner. The search continues...

Been using plain white Dove bars since early 1970s so I was expecting this to be moisturizing as advertised. Nope! NOT moisturizing at all. Returning for full refund.