I love these towels. Great quality. Great price. Great absorbency. Great thickness. Long lasting and durable. My only complaint is after washing the sizing out a horrible chemical odor wafts from the towels and is very off putting. Takes my breath away. Nothing changes this either: fragrant laundry detergent, fabric softener, sanitizer, dryer sheets. Nothing! Would think long and hard about reordering.

My first towel and washcloth purchase. The towels look beautiful in the store and seem to be of high quality. I washed them before first use. The amount of lint is shocking, I was really worried that this would clog up my dryer. I washed the towels 2 more times and there is still a lot of lint. Also I noticed loose strands throughout the towels. I believe this is either a bad batch or the towels are made of cheap cotton. I have doubt that the towels and washcloth will hold up and will last as long as my old towels. There is also a weird smelI to the towels even after washing. I am tempted to pull back my old towels. Needless to say I am very disappointed.

I got these towels for my son for college because of the size (he is 6’5”) and the cost. He has been out of college for 2 years now and still using them. They look as good as day one. I wish that they still offered the red because I would like them for my bathroom.

I purchased 4 sets of these towels (towel, hand towel, and wash cloths) because of the great reviews on here, feel of the towels, generous size, great colors and price. The towels feel and look great. Unfortunately, we never ever got to try them out. I washed 2 of the sets (according to the label directions) before using them (like you're supposed to) and they shrank horribly!!! The towels lost over 3 inches in length, and the hand towels shrank to 2/3 of the size. I was so excited for these towels. . .what a let down. Back to Sam's Club they go.

I initially bought 6 towels in white about 2 years ago. At that time they were called Hotel Reserve or something like that. They have absolutely held up beautifully. I normally use bleach and hot water when I wash them. Lots and lots of use and still feel thick and absorbent. We recently renovated one of our bathrooms and I bought 4 of the platinum and dark grey towels, hand towels and wash cloths. Gorgeous colors and have washed up as good as the white, without using bleach, of course. I always wash new linens before using for the first time and from the first time using them, I've never had any lint left behind on my body when drying off. If you like a thick, thirsty and oversized towel at an affordable price, you can't go wrong with these. Please don't stop carrying these towels.

This is my first time buying these towels. I bought 2 sets and washed and dried them twice. It’s not normal lint it’s large pieces coming off the towels. I had to take my hand around the inside of the washer to get all the 1 inch to 3 inch pieces of towel off of the washer drum. I will definitely be returning these towels. The hand towels were fine. It was just the larger bath towels and both were in different colors.

I've bought many towels in the span of 4 decades, and these towels are my favorite. We've been using this brand for over a decade, and our towels have lasted that long! Still in great shape. I recently ordered 6 more as our family is growing. I wouldn't buy another brand. Best quality and the best and affordable price.

I first purchased 10 of these towels and wash cloths a few years ago when they were Hotel Luxury Reserve Brand. I’ve loved them and my family has loved them as well. I only purchase white linens for my home so that I can launder them with bleach since everyone’s bodily fluids end up on them. I have recently gone back and purchased 6 more towels under this brand and I love them also. I launder them in bleach and hot water using shout on any stains I come across and these towels truly hold up! Do not ever get rid of these towels plz! Such a great price for a great product!

I purchased some towels then they went on sale and when I went to get a refund for them, they gave me a hassle and I shopped at every Saturday and I spent a lot of money there. That’s why they got a one because they don’t have good customer service skills.

We loved these towels, super soft and super plush. Then we washed them. We bought two of them and they completely fell apart. We have a high end Samsung washer and we have never had another towel fall apart like these did. Almost ordered 8 more because they were so soft, good thing we washed the towels we had first! Great towels if you never need to wash them.