Excellent product that meets all the qualifications of the name brands as well keeping the product cost effective for the parents/parent.

This formula is the only formula that doesn't constipate my daughter. I've heard that Sam's Club may be discontinuing this product. If they do discontinue the product there will be some unhappy customers in Zanesville, OH.

Amazing value. Comparable to Similac. My son has tried so many different types of formula and only tolerated Similac Sensitive. This is the only other one that he has tolerated. Considering you can get twice as much for less it is amazing!!!

We started our newborn on regular member's mark formula and he became fussy two weeks in. We switched to this version and the gassiness, fussiness, and crying have significantly decreased. At half the cost of Similac, we can't complain.

My son and his S/O are young first time parents and we all know how far money stretches... We got this just to try it out and she actually likes it better then the expensive name brand formula. The Dr even said it's exactly the same just a different name. So now they get twice the amount for a little less money.

After trying all formulas, literally all formulas for fussy and gas baby, this one was the one my son most like and adapted so good. He is pooping much less than with the other brand. With the other brand formula he was having diarrhea that give to him a big rash, the solution was the Sams brand formula and the best part, is cheaper.

My daughter does great on this. After breastfeeding 11 months I needed something to get her through the last month before whole milk. She did not do well on regular Similac so I tried Sensitive but Members Mark instead of Similac. My daughter never had a problem with it and took straight to it. Such a relief.

I was really hesitant about purchasing this formula because my little one will only take similac sensitive. I was pleasantly surprised that she gulped this right down with no hesitancy. Very thankful for this formula. Extra large volume and cheaper than the brand named stuff. I'm sold!

Comparable to similac pro sensitive, my 7 month old drinks it with no problem, only issue is he ended up constipated for about a week so we cut back on this formula for a few days and used some constipation medicine before starting him back on it little by little hopefully he doesn't have the same issue but if he does may have to switch back.

This is the only formula we ever fed our little one and she never had any issues with it. We started solely formula feeding at 3 months and we've saved so much money by purchasing the Sam's brand over Similac. The ingredients are exactly the same. Unrelated to the effectiveness of the formula: Similar to other brands of formula, this container includes the quote: Breast is best. If you choose to formula feed at 3 months old or 3 hours old, you are doing what is best for your baby! No guilt (: