I like this Snuggle Ultra Blue Sparkle Liquid Fabric Softener, it makes my cloths smell so good and softer as well. I really notice the difference when using this product. I like the bottle, it's strong and in good quality, the bear makes the bottle super cute!! It's worth the price. I gave it 4 stars as my husband is allergic to this softener, he gets itchy rash every time I added this fabric softener in his clothes.

[This review was collected as part of a promotion.] The color of the bottle is attractive. The medium blue popped against the competition. The cute bear was snuggly and soft looking which leads me to believe the product will leave my clothes the same. The smell is pleasant.

[This review was collected as part of a promotion.] I really enjoy this product. I've used a number of snuggle products in the past and this one held up to expectations. The scent was wonderful and I really liked the way it held on the clothes but wasn't overpower. This item did its job well.

[This review was collected as part of a promotion.] The smell is amazing! I've used this on items from sheets and towels to my laundry and my toddlers laundry. I trust Snuggle won't have any issues with skin and it never does. This doesn't leave any residue on the laundry or in the machines. Have bought and will buy again.

[This review was collected as part of a promotion.] I have used a variety of fabric softeners over the years. I have never used Snuggle before, but was thoroughly impressed. My towels came out smelling super nice and felt soft. They still absorbed water without an issue. The price was also good considering the size, providing good value compared to other offerings.

[This review was collected as part of a promotion.] This Snuggle product has a great scent and is easily measurable using the cup. I love the size is 150 loads so I can get the most out of the bottle. Great value and quality of my laundry is very soft.

[This review was collected as part of a promotion.] I really like the way this smelled in the bottle, but once I did my laundry...it's amazing! Even after folding and putting my cloths away they still smell amazing. There was also a noticeable difference in the softness.

[This review was collected as part of a promotion.] I can be a little picky when it comes to scents on any product I use in my home. The Snuggle fabric softener met the mark and was fresh smelling but not overpowering. It was a good value for the size and provided acceptable results with softer feeling clothes.

[This review was collected as part of a promotion.] This was my first time trying a liquid fabric conditioner. I was a little nervous since my skin tends to be on the sensitive side with detergents. I was pleasantly surprised! I had no issues using this and our clothes smell so wonderful! I will definitely be rebuying this again.

[This review was collected as part of a promotion.] Snuggle Blue Sparkle is economical and very effective. The scent is long lasting plus not only does it keep my clothes smelling fresh but its also very effective at keeping my clothes cling free. 150 loads from this container makes this a very economical. I highly recommend Snuggle fabric softener.