[This review was collected as part of a promotion.] Snuggle blue sparkle fabric conditioner has a very noticeable and lasting 'laundry' smell, it's an ok smell but there are a few I prefer more personally. I think this does an ok job as a fabric conditioner, besides smell I don't really notice much difference between any of the fabric conditioners

[This review was collected as part of a promotion.] This was my first time using fabric softener. Snuggle Blue Sparkle smells great, not over-powering. It didn't stain my white towels. Towels felt nice and soft afterwards, didn't even need a dryer sheet.

[This review was collected as part of a promotion.] I am so picky when it comes to scents on any product I use in my home. I am constantly searching for the newest, best products to use whether it be laundry items, air freshener, cleaners, candles, body wash, etc. I alternate my scents on all laundry products as well as personal care items, and cleaners so that I don't become accustomed to the smell. Blue Sparkle Fabric Softener was up to bat that week, (6 weeks ago) at the time I had just purchased my husband some new work items for colder weather. 6 weeks ago, remember? He pulls them out JD his drawer this morning and wow, just wow, the scent is still there as if I just pulled it from the dryer. Way to go, Snuggle. Oh, I should fail to mention the absolute softness of our clothes. Excited to do more laundry today with my helper Blue Sparkle

[This review was collected as part of a promotion.] The Snuggle Blue Sparkle fabric softener has a pleasant fresh scent. I washed a load of towels with the fabric softener and they came out fresh, clean, and they smelled nice. I would purchase this fabric softener again.

[This review was collected as part of a promotion.] I've only used fabric softener a few times in the past. It had a nice scent that I couldn't still smell after washing. However, I can't say that I noticed a difference in the softness of my clothes. Since I couldn't really tell a difference in the softness, I likely wouldn't purchase it again.

[This review was collected as part of a promotion.] I really like smell of the Snuggle blue sparkle, it smells amazing leaving my laundry smelling nice for longer time than others brands. Also it softens my clothes and reduce static and wrinkles so it does its job while making clothes smelling so good. And you don't really need to put a lot so this big bottle last pretty long so it's great value for your money too.

[This review was collected as part of a promotion.] I bought the Snuggle Blue Sparkle to try for something different, as I usually buy Downy and I was out. I did my first load today and I am a bit neutral on the product. The smell is quite strong, but mellows out by the time the clothes have gone through the dryer. Will keep using the product as my clothes are soft, but not sure I will purchase again.

[This review was collected as part of a promotion.] Snuggle Blue Sparkle fabric softener not only makes your clothes smell amazing but leaves them incredible soft. I love that the cap has measurements for up to four different amounts and the fabric softener can be used in both top load and front load machines. The Snuggle brand is a brand that I have used and will continue using for years.

[This review was collected as part of a promotion.] Snuggle fabric softener is my favorite/go-to brand. I just absolutely love the way the blue sparkle scent smells and leaves my clothes fresh and soft for days! A little bit of softener truly goes a long way.

[This review was collected as part of a promotion.] I have not used fabric softener often in my laundry care. However, I decided to use Snuggle and test it out. I am pleased with the results and can see why a lot of people like using it. It certainly makes a difference in the laundry.