The Blue Sparkle is my favorite scented softener by Snuggle. It's not too over powering and will let any scent you wear shine thru. It's great at softening laundry and gentle on fabric. It will last on towels for days and I love this about this affordable fabric softener. The Ultra is a little more scented than the basic and is great paired with the dryer sheets.

[This review was collected as part of a promotion.] Thankfully unlike the "smell my draws" brand softener Snuggle Blue Sparkle doesn't have an over the top fragrance or added fragrance boosters. There's not a heavy odor while wet or after drying. Synthetic garments have less or no static electricity build up or unwanted cling when using a softner and air drying.

[This review was collected as part of a promotion.] I have not yet snuggle brand in a very long time but I am not sure why because it is great! the price is good and the product smells awesome! it works great for my clothes leaving them soft and smelling wonderful! I really enjoyed trying this product!

[This review was collected as part of a promotion.] The instant I opened the bottle the beautiful smell of the fabric conditioner filled my nose. Once I poured it out and into my laundry machine my whole hallway filled with the awesome smell of softener once it was on the rinse cycle. I love the cute little snuggle bear and will definitely be sticking with him from now on.

[This review was collected as part of a promotion.] I purchased the Snuggle Blue Sparkle fabric conditioner because of the smell alone. After finishing my first load of laundry with it I love it even more. My laundry is soft and smells great. I have purchased other Snuggle products before so I knew I was getting quality.

[This review was collected as part of a promotion.] Great detergent with a really good price. The scent is fresh and crisp but not over powering. Cut through the grease smell in my work clothes to make them smell good for a change. Leaves clothes soft and clean. Probably will continue to buy the whole family likes the scent.

[This review was collected as part of a promotion.] The product was extremely easy to find in the store and the packaging made the product stand out. This product made my clothes softer than they have ever been. I would definitely recommend this product to other people.

[This review was collected as part of a promotion.] The fabric conditioner is bit more watery than others but it still performs the same. I added the fabric conditioner to the dispenser of my washing machine and it was released during the rinse stage. My clothes were not stained from the conditioner and did not feel sticky. After drying, my clothes felt soft and there was no fabric conditioner residue left. The fabric conditioner also has a nice floral scent that I liked.

[This review was collected as part of a promotion.] I absolutely love the fresh scent! The smell lingers for a nice amount of time after use. Also, you only have to use a cap full so it lasts for a while so you're definitely getting your moneys worth!

[This review was collected as part of a promotion.] The scent is just wonderful! It is not overpowering like some other fabric softeners. It also lasts! It doesn't just fade away once your clothes are dry and hung up, you can go in your closet a few days later and it smells amazing!