[This review was collected as part of a promotion.] I like how this package is designed the handle is very convenient even though it is heavy it is easy to carry. I do love the diamond in the front and the name blue diamond as it catches my eye and I love the smell of it. It is very thin and liquidy however I try it on my clothes and it lingers for a while which I love. Fabric softener is key to any laundry room and a great wardrobe.

I really like your new commercial, with the couple kissing and hugging each other. " sometimes you just need a little snuggle." I highly recommend continuing to use these loving and cozy commercials. I think people need positivity, family, and security these days.

[This review was collected as part of a promotion.] I love Snuggle! I have been using the Island Hibiscus & Rainflower Snuggle for a while and wanted to try the Blue Sparkle. This one has a lighter scent the whole family loves even my sister with sensitive skin. We will be adding this to our laundry room.

[This review was collected as part of a promotion.] Snuggle Blue Sparkle scent is exactly what I want from a fabric softener! Scent is pleasant and noticeable without being overpowering. I would describe it as mildly floral yet with soft warm undertones. I will definitely be repurchasing!

[This review was collected as part of a promotion.] So far the snuggle blue sparkle smells great and its a good size bottle for the value. It also says for both standard and he washers thats a plus also says 150 loads and long lasting softness this is first time trying it so I hope it lives up to all the claims and smells fresh all day. The bear in pictures makes me believe all statements are true.

[This review was collected as part of a promotion.] Snuggle Blue Sparkle is an efficacious and pleasant smelling product! I used it on my teen's laundry, the ultimate test, and not only did the laundry smell great, but the shirts and denim felt less stiff and more comfortable. I look forward to using this on all of our clothes and towels!

[This review was collected as part of a promotion.] Blue Sparkle Snuggle is everything g you love in a fabric conditioner. Great scent but not overpowering. Great softness to your clothing or towels or whatever you wash. And the softness lasts and lasts. Love Snuggle.

[This review was collected as part of a promotion.] This fabric softener will leave your clothes smelling absolutely amazing for days! I wash everything with this but I really love using it on blankets and sheets. Everything smells so fresh for days.

[This review was collected as part of a promotion.] Snuggle has been a long time favorite brand of mine. The memories of the cute cuddly little bear on the commercials as a child was what made me first take notice of Snuggle as a brand. Obviously I couldn't wash clothes yet, at least not on my own account, but I sure did try to. Their products work well, and they get the job done. I love how soft and clean feeling my laundry is after using Snuggle Blue Sparkle. From dryer sheets, to fabric softeners and regular laundry detergents, there are a myriad of brands to choose from. It can be a chore for some people. For myself, it has always been easy, because nothing brings about that sense of cleanliness and the clean freshness you get after using Snuggle products. Snuggle Blue Sparkle fills the room's air with that long lasting fresh clean scent we are all so use to smelling. With a scent so fresh and clean, I've personally never found doing laundry as a chore, but more of an experience. The fresh scent just brings about a sense of warmth, and comfort in your home, that in turn leaves you feeling good about yourself, your household environment, and your daily accomplishments. Laundry doesn't have to be or feel like a chore, especially when you are using Snuggle. So Snuggle up to that pile of laundry and start feeling refreshed, and smelling even better. Get Snuggle Blue Sparkle, and make that laundry feel new again.

[This review was collected as part of a promotion.] I loved the smell of the laundry when it came out of the washer. After I pulled the clothes out of the dryer the scent was gone and half my clothes were stuck together with static. I was not impressed with the fabric softener.