We use ours in smoothies as well as in recipes. It's smooth and creamy texture works well on most anything. Another item to spread it on is celery.

My favorite after Skippy seemed to taste drier and drier love peanut butter I'm glad jif is a better alternative

I love Jiff. Smooth tasty and creamy. I was raised on skippy, but Jiff far surpasses skippy any day.

I have been buying this since I was a kid at the store with my mom. I’ve been married 40 years no other brand comes in my home but JIF!!

I’m pretty sure everyone uses this it’s definitely a classic, it’s smooth, creamy and it taste amazing

So creamy and delish! I've been eating this since I was a kiddy! My whole family loves it! It's the only brand we buy.

Best peanut butter ever!~ Hands down!! Love this peanut butter mixed with whipped cream!! Super yummy!

I love that it has the signature look so it’s easy to find! I also love the taste! From pb&j to apples with peanut butter, this one is the best!

Very creamy. Our hospital now stocks it and it’s a great pick me up during the day. It pairs great with an apple or banana.

Super smooth and creamy.  Delicious and my kids love it. They will eat it straight from the jar straight with a spoon. Would not change a thing.