Gentle and non drying fórmula to gentle cleanse and soothing baby. Affordable and a more natural alternative to baby classics, such as Johnson and Johnson

My baby's skin felt very soft with this soap during the day, at night I used the lavender aveno and it worked great for her. The formula works perfectly with sensitive skin.

I love that it is gentle in the babies skin. Depending on the bottle size it comes with a pump instead of squeezing it. Something I wish it had was a companion conditioner for the babies who have curl hair and needs more moisture.

My littles love bath time. The baby aveeno is really good and smells good. It's a great product for their skin. It's helps a lot with the eczema. 10/10

Even with my son's sensitive skin this shampoo and body wash is amazing! Smells so good and affordable! I plan to buy more similar items from this brand.

Aveeno is owned my Johnson and Johnson, I feel like a lot of people don't know that.. Bad ingredients, bad company.. Just don't trust this in general or anything made by this brand.

We loved using this to clean our newborn to current toddler. Knowing it's a trusted company and always recommended we knew having this would be good for bath time!

My son was breaking out using every soap I tried until I settled on this one. It's the only soap that keeps his skin clear with no reactions. We paid it with the Aveeno night time calming eczema lotion in the jar.

This shampoo smells really good! I use this on my babies every time they shower and I really like it. It is a little on the thicker side which I like because I feel like it really cleans their skin.

It's so awesome to have a gentle formula for your baby shampoo and wash. Knowing my baby won't be itchy or reacted to the ingredients is amazing. Not having their eyes burn while washing is a must. This is a great brand and has been for many years