This baby shampoo is the best , I've been using it for my daughter for years and every time I make the mistake of trying something else i always end up coming right back to this

Aveeno Baby Wash & Shampoo is a gentle, tear-free formula designed for delicate skin and hair. Enriched with natural oat extract, it cleanses without drying, leaving skin soft and hair smooth. Its mild, lightly scented lather rinses easily and is suitable for daily use, even on sensitive skin. Pediatrician-recommended, it's hypoallergenic and free from harsh chemicals. A trusted choice for parents seeking a safe, soothing, and nourishing bath time product for babies.

Love the smell and the natural ingredients amazing on my little premie newborns skin can't recommend it highly enough and the smell will always remind me of that tiny baba I love the packaging it's so easy to push down with one hand and its value for money and kept her all clean and fresh

The scent is amazing and baby smells so fresh!! The ingredients are minimal so you don't feel bad bathing baby in it every day. It's super effective and gets baby clean and fresh and great value as you only need a little! Packaging is eye catching and tells you everything you need to know!

I absolutely LOVE this soap! Both my kids have sensitive skin and Aveeno works great! It also smells great too!! I know Sam's use to sell this in the store but no longer offer it. I hope they would bring this back in store. Definitely recommend buying this!

We love how gentle and fragrant free this soap is for our little guy with sensitive skin! We were using another brand prior that broke his skin out into a rash. We switched to Aveeno and have not had any problems. We won't buy anything else! We also love how easy the pump is to use one handed!

This is already our third bottle of Aveeno Baby Wash & Shampoo, and we absolutely love it! It's so gentle on my child's skin and hair, with a light, pleasant scent. My little one enjoys bath time with it, and I feel good knowing it's safe and soothing. Definitely a staple in our home!

I love this brand of baby soap. I have used it on all of my kids when they were little. And will be using it for my next.

I really love the Aveeno Baby Wash & Shampoo for my little ones. It's super gentle on their skin, doesn't cause any dryness, and has the lightest, clean scent. Their skin feels soft after every bath, and I feel good knowing it's safe for sensitive skin.

I bought this for my newborn baby. We used it from birth to now when she is almost 11 month old. It is nice scent and texture is also not too thick not too liquid. I like the pump it really helps to prevent overuse especially with holding baby in one hand.