Im 40 years old and I have used Aveeno daily moisturizing lotion for over 11 years... Not only do I use it on my body, I use it on my face as well. I have never used any anti-aging products on my face... Ever! I have been told many times I don't look 40, now that make a woman feel good... When I get asked what products I use on my face, I tell them Aveeno, nothing more.... That's it!! I also have a son who has severe eczema. I have tried EVERY kind of lotions, creams and ointments, prescription and otherwise... I use both Aveeno daily moisturizer and eczema therapy with great success..

Since the recent formula change (Dimethicone has been reduced) this lotion no longer feels comfortable on my skin and no longer moisturizes for 24 hours. Sad that a top selling product, that worked perfectly, had to be changed. PLEASE J&J return this product to its original formula.

I have been using this product for as long as I can remember. My sisters and I grew up on it thanks to my mom. My mother has always used it and swears by it especially during the cold winter months. I have tried out other brands but always come back to Aveeno! Can't find nothing better that really moisturizes my skin! Thank you Aveeno for this awesome moisturizer!

I started using Aveeno daily moisturizing lotion on my husband's grafted skin after he came home from the burn unit. He goes through a large bottle every month and it is the only thing that makes he skin feel somewhat normal. Thanks for being such a great product.

I recently changed OB due to new insurance and developed some allergic reaction that broke out in rashes everywhere on my stomach and thighs. The steroid shot did not react and none of the steroid cream soothe the itches so my new OB and dermatologist recommended me this lotion. I fell in love with it. I used it twice a day on my belly to soothe the rashes and dry skin and after one week, the rashes are gone and the dry peeling skin had reduced tremendously. I love it so much I stocked up several more bottles and even buy some for my other two pregnant sisters to use. I will continue to use this product even when not pregnant and for my baby also.

i have psoriasis and aveeno fragrence free is wonderful for my skin keeps it moist and stops the itching and dryness.. but there is a problem with the pump..it doesnt work towards the botom with alot of lotion left..it would be great to have that problem fixed..the lotion is worth it... psoriasis can be painful and itcy.. diana from calif..

I’m a member of the Crowdtap Aveeno® rewards program, and Aveeno® sent me a sample of its SHEER HYDRATION DAILY MOISTURIZING LOTION to review. My children have always used Aveeno products. Gentle on their skin and safe enough for a baby. My skin is very sensitive and Aveeno is my "go to" moisturizer. The older I get the more I appreciate products such as this.

With Wisconsin brutal winters (minus 40 to 50 degrees with wind chill) for days, weeks and months at a time, it is Aveeno to the rescue. The wind leaves my skin almost like sand paper, my skin actually burns with dryness. I am so thankful for such a quality, hydrating product. I put this on after a shower, I leave some water on my skin, and pour the Aveeno on, it acts to seal my skin, so to speak. I also love the quality hair care products, as we burn wood, which in and of itself is also responsible for my dry skin and scalp. Thank you Aveeno for providing quality product, at modest prices. You are my winter companion!

I had purchased a small travel sized bottle of this just to see how well it worked, me and my 1yr both have a small case of eczema and we both are very sensitive to lotions but the first night i put this on me and my baby the lotion absorbed very fast so i was a bit worried it wouldn't keep our skin moisturized but the next morning our skin was so soft and moisturized i just had to buy more! this lotion helped with our eczema as well, I've been using Avon lotions for yrs. and i will now be switching to Aveeno and never look back it may be a bit pricey but well worth it for our skin.!

I get very dry skin during the winter months - dry to the point of being almost painful. This is one of the few products that really helps with this and lasts longer than 10 minutes. Goes on smoothly, absorbs well and doesn't feel gross when applying.