Dawn is the OG. There's a reason it's one of the top brands. I can get away with doing a sink full of dishes with a pump or two of this dishsoap. It bubbles up great, and gets all the grease off my dishes. What more can you really ask for from a dish soap? Don't get the Ajax or whatever else watered down nonsense is out there. Spend the extra dollar or two and get something that you don't have to use a half cup of to get the dishes squeaky clean. 

Soap is soap.. that is what i thought until i tried the dawn platinum dishwashing liquid, this stuff is made to last, you do not need a lot at all time. It works so well, and is very effective. It smells good too and doesn't leave a weird feeling on your hands after washing dishes.

I love Dawn dish soap. One, it works and always provided the bubbles so I could continue washing my dishes. I've used other brands to only be disappointed by not having bubbles and used half a bottle or the cleaning power didn't work as advertised so I went back to Dawn for that reason. Hand washing dishes due to not having a dishwasher you find what works and what doesn't and since I always cooked, grease was a given.

Dawn is a must have at any house! The platinum is worth the extra cost and smells fantastic. I would recommend to anyone and buy around once a month. I use it frequently to help clean dishes, and other products as needed. Soap and water are a great way to gently clean any items.

In a few words, my favorite detergent. I use no other dish soap as it cuts grease and cleans everything like new. With this soap, you can wash a whole sink full of dishes with a few drops. Also, I have a soap dispenser that I put this in for my hands, and they are always super clean and soft, never get dry or irritated from it, just really squeaky clean. I'll even use it in on my laundry as a stain remover for clothes. Great stuff!  Dawn Ultra Platinum Refreshing Rain Scented Dishwashing Liquid 346 Fl Oz

I have always loved Dawn and have always been faithful to their brand. They came out with Dawn Platinum and I was hesitant at first but oh my goodness it's worth it to switch over and give it a try. Nothing can out power Dawn platinum. So gentle on the hands but so tough on dirty dishes!

OK I never thought I would love a dishwashing liquid as much. I have use us exclusively for a few years now and I think it's the best. A few months ago they were out of it at my store and I purchased a different brand and now I realize how much I love this even more I use it on dishes but I also use it for cleaning.

I absolutely love the Platinum Dawn! I was using Dawn Pure Essentials and it worked for a while. However, when I was using Dawn Pure Essentials I noticed that my dishes were still feeling greasy. So I went out and bought Platinum Dawn. I can definitely tell a difference. My dishes are super clean and it leaves them super clean. I am really happy I came across this because it is hands down my favorite dish washing soap.

I feel as if dawn is literally the only dish soap that cleans my dishes. I am a weirdo and wash my dishes before putting them in the dish washer to be washed in there too. I've tried gain, Palmolive, the method. None of suds up and works as good as dawn

The scent is so fresh and clean smelling and I have been using Dawn for years so I know it gets the job done on greasy pans baked on food and if need be on greasy hands my husband is a mechanic I also spot treat his coveralls before washing a little dab will do ya though because it works so well. I also add a little to my water and floor cleaner for a degreaser on my kitchen floor. The suds foam up nicely . I will never quit using Dawn because it's the best out there !