We're sorry to hear you aren't a fan of the upgraded scent. We acknowledge that this is the first scent change for Dawn Original in over 10 years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly, and we have already relayed it to our Research and Development (R&D) team. Your input is vital in helping us improve our products and ensure that we deliver the best possible experience to our customers. Your feedback will be instrumental in guiding the Dawn Team as they continue to work on future innovations. In the meantime, we hope you'll try our unscented Dawn. We'd like to get more information to help, as well as share your experience with our Quality Team. When you have a minute, please get in touch with us at (800) 725-3296.

We're sorry you're not a fan of the scent of Dawn Platinum Dish Soap with Refreshing Rain Scent. While we try to only choose fragrances that will please, we do recognize some will not be happy. We'd like to talk more with you about your Dawn history and help you choose a new Dawn to try. We're here Mondays through Fridays, from 9 AM to 6 PM, EST. Call us at 1 (800) 725-3296.