The smell doesn't last for super long but it's pretty price-friendly and usually just about fifty cents more than the store brand comparable.

Leaves clothes smelling wonderful! They feel fluffy as well as clean. This is worth the price. In my opinion the scent is light. Will buy again.

LOVE LOVE LOVE THIS I’m obsessed with having all my stuff really soft and so I use this stuff on pretty much every load of laundry!!!

Best fabric softener. This is the only softener we will use in our house. We use it for multiple things as well!

It's good, excellent smell, clothes get soft and clean and it is a good price. You can find it in every store. I totally recommend it

Oh my goodness this smells great! Makes my blankies feel so soft. Love it! Highly recommend this product to everyone. You really must try it.

If I don't have Downy on hand, I just don't do laundry! I gotta have that fluffy softness that smells oh so good!

Tired of SAMS only carrying this scent in fabric softener. Allow us to choose more than just this & Snuggle...

when combined with tide pods (combo deal), sam's has the best price. easy to use bottle and smells great.

This softener always keep my clothes and towels smelling great. My clothes are always soft and great smelling as well.