As I've gotten older and started drinking more tea and coffee I've noticed that my teeth just don't look as white as they used to. Because of that I've been on the hunt for a great whitening toothpaste that leaves my teeth feeling clean my breath fresh and my teeth white. This toothpaste does a great job on two out of three of those items on my checklist. After brushing my teeth feel clean. The taste is much better than many other whitening toothpastes I've tried in the past. Also the aftertaste makes me feel like my breath is fresh. Unfortunately my teeth don't look as white as I'd hoped. In fact I waited longer than expected to write the review because I just kept hoping that if I used it a little longer my teeth would look whiter. Unfortunately that never happened. I do like the toothpaste overall though and if I wasn't trying to get my teeth whiter then I'd definitely keep using it.*I received a sample of this product in exchange for my honest review.

I was sent a sample of this product to try out and am very excited about the results I'm getting with it. My dentist had actually been discussing with me having my teeth bleached but I was hesitant due to the cost. I'm glad I had held off because I am getting great results with the Colgate® Optic White® Toothpaste. It's something I can use at home instead of my regular toothpaste so really it doesn't cost anything extra. And I really like the fresh feeling my teeth have after. So far I've noticed that many of the tea stains on my teeth have started fading away. I'm so excited!

I've been using this product for approximately a week now and I haven't noticed whiter teeth just yet, if anything just a subtle change. What I like best about this toothpaste is the taste and how incredibly fresh it makes my mouth feel after using it. It reminds me of how my mouth feels after going to the dentist for a cleaning. *Disclosure: I received this product for free in exchange for my review as part of a campaign with Mom It Forward.

Now I can grin over my morning coffee like the Cheshire Cat! Great results quickly and painlessly. Colgate Optic White is simple to use and doesn't damage enamel or cause sensitivity or require goop and trays. I was given a sample for review purposes.

Good toothpaste and does whiten teeth. Using it for 5 years now

It is a good toothpaste,Have only been using it for couple of days ,so will wait & see whether it REALLY whitens d teeth or not.Liked d minty flavor.

I just tried this Colgate Optic White for the first time. It was the Sparkling White flavor and I really like the taste. Taste is really important to me because if toothpaste does not taste good then you don't brush as long.

I've been using this toothpaste for over a year and with regular use (and with other products in this line) you can visibly see a difference in about a week. I'd definitely recommend this to someone to try.

I've always been a fan of regular Colgate and this is a step up! I especially love that it is an enamel-safe whitening toothpaste since that is always a concern for me with whitening products.

I received this item to test out for free through influenster #XoVoxBox and i love it. i love that the tooth paste is creamy and leaves the mouth fresh.