I love the feeling it leaves on my teeth! They feel clean for the majority of the day. My whole family uses it!

I totally recommend this toothpaste because of the effectiveness of it and the flavor. Plus, the texture is very nice and packaging is lightweight.

I am loving this so much, thank his product is the best it helps with sensitivity and cleans out teeth without and harm from withdrawing the use.

Keeps my teeth white despite the constant espresso drinking! Gentle and effective and keeps my teeth from being sensitive after bleaching!

This made my teeth more sensitive the first couple of uses. It gets better over time but for that it’s a 3 star.

I do not like the taste, but because I have a little bit of sensitivity in my teeth I use this, I think it's a bit expensive

My husband and I can really feel the difference when we switched over to this. Our smile feels a lot stronger.

I have very sensitive teeth. I do not notice the whitening as much as other brands but when I use this daily my teeth do not hurt as much

I wish i could give it 0 stars! It was horrible! I bought it because i have extremely sensitive teeth but it did nothing and the smell was horrible!

I have sensitive teeth and this product makes them able to withstand having ice cream. That’s what matters and that shows how well it works.