I absolutely love this product. It leaves my teeth feeling clean and bright white. I think this product is a must have for anyone who has sensitive teeth. It absolutely meets my expectations and I would buy it again.

I’m very picky about tooth pastes. This one though is really great. It is sensitive on my teeth, while still getting them cleaned and whitening as well. Now my favorite tooth paste and the only one I use.

I like this toothpaste, it tastes alright and it leaves your teeth feeling really clean. I never noticed any of its whitening properties actually working even after using it for a couple of months

I love this. I am so unlucky with my genes and have naturally weak teeth and this is helped so much! I have actually seen an improvement in the way they look and feel! I am so happy I decided to give it a try.

Only toothpaste I can use. I have the most sensitive teeth, If I stop using it for even 2 days my teeth will hurt with hot or cold beverages. It helps whiten, but most of all alleviates the sensitivity.

I love this kind of toothpaste because like for me my teeth are so sensitive and this one helps me a lot and it also makes your teeth whiter and it is so good night keeps your mouth fresh

Most whitening toothpaste leaves your teeth hurting! Not this GEM! Left your teeth squeaky clean white with no abrasive chemicals! Great for cold or heat sensitive teeth!

I have very sensitive teeth as well as they are a little yellow. Using this toothpaste kills two birds with one stone by whitening and protecting my teeth!

This is my current toothpaste. I really like it. It foams up well. I don't think it really does anything for whitening, but I care much more about the sensitivity treatment. It protects my teeth from getting too sensitive from whitestrips.

Love this product soo much! Use it everyday twice a day. Helps with my sensitive teeth so they don’t bother me any more. Great fresh taste. Usually a great price, well worth it for sure. Gives me a great fresh and clean feeling.