Love the taste and how clean my teeth are since I been using this product. And the sensitivity has gotten so much better

I have very sensitive teeth so I want a toothpaste that helps and also whitening since I love my coffee. I think this works great

To me, toothpaste is toothpaste. But I really do like this brand. It doesn't have all that extra weird gel stuff that other brands have.

Just started trying this a few months ago. It’s nice but to be honest haven’t noticed a huge difference...was using crest before.

Works very well and gently works on my teeth it does not make my teeth white but works good otherwise

It really does a great job keeping my teeth nice and white. I have noticed that it does help with how sensitive they are

So far I like this product, although I wish it did more for my teeth sensitivity. Nice that it has added whitening. Nice flavor.

Whitens and really good with sensitive teeth. It also doesn’t taste weird like other tooth pastes it has a nice mint taste

The clean feeling is great and the after taste is pleasant. I have sensitive teeth and this really helps my throughout the day.

My teeth were actually still sensitive with this toothpaste compared to others ! The others definitely help more then this whitening one.