[This review was collected as part of a promotion.] This is a well-known baby lotion designed to be part of a calming nighttime routine. Johnson's markets it as helping babies sleep better when used with their 3-step bedtime routine. The packaging in your image shows the new formula, purple bottle, and a claim of 72-hour hydration. Gentle formula Johnson's baby products are generally mild and formulated for sensitive skin. The label notes no added parabens or dyes, which many parents prefer. ✓ Calming scent The “bedtime” line is known for its light lavender-type scent meant to help relax babies (and adults!). Moisturizing The “72-hour hydration” claim suggests long-lasting moisture, which is helpful for dry or delicate skin.

[This review was collected as part of a promotion.] I have been using this bedtime lavender bath for a few weeks now and it has quickly become part of my babies nightly routine. The scent is soft and calming and it fills the bathroom with a cozy time to unwind feeling. The formula is gentle on their skin and leaves it feeling clean without drying it out. I really do think they sleep better on the nights I use it. If you enjoy relaxing lavender scents this is a simple little upgrade to your bedtime routine. Highly recommend!

This cream is super rich when you apply it, it leaves your skin feeling amazing, it has a super clean scent and it lasts all day.I highly recommend it because it's very good for babies with very sensitive skin, and you can see that it firms their skin.

[This review was collected as part of a promotion.] Whenever someone thinks of a baby and how they smell — this is it. It's a signature scent! Everyone loves this smell… even adults! Ask anyone who's got an older baby and they'll likely remember this scent! It is not a thick moisturizer - a nice thin coat does the job! It'll have your baby moisturized and smelling so good after a night time tubby

[This review was collected as part of a promotion.] I love this lotion! Not only does it absorb well into your skin, but it smells great. I love that. It's safe for my baby and also help helps to induce sleep. Also, the size of this is gonna last me for a while.

[This review was collected as part of a promotion.] This lotion moisturizes your baby's skin for up to 24 hours. It absorbs quickly and doesn't leave your baby's skin feeling greasy. Soft and rich in emollients, it hydrates the skin and helps protect it from external factors that cause dryness. I like it a lot🥰

[This review was collected as part of a promotion.] I've used Johnson's products for years, and the purple bedtime lotion has always been my absolute favorite scent. It's one of those comforting smells that instantly makes you think “clean, cozy baby.” 💜 With this new formula, the texture feels a bit more water-based — in a good way. It goes on super light, absorbs quickly, and never leaves that sticky or heavy lotion feeling. I can lotion my baby up and put his jammies on right away without anything clinging, sticking, or feeling uncomfortable. The pump dispenser is the same great quality you can expect from Johnson's. One thing about me… I'm going to sniff my baby after lotion time and it still has that same classic bedtime scent I've always loved, now in a formula that feels even softer and easier to use. If you're a bedtime-routine mom like me, this has definitely earned a permanent spot on our nightly lineup after bath time.

[This review was collected as part of a promotion.] The presentation is very good the packaging is large of good size and easy application the smell is very nice and soft I love to apply it on my baby the color of the presentation is very beautiful that it is clean ingredients is the best

[This review was collected as part of a promotion.] As a mama of two, Johnson's Baby Bedtime Bath has been a total lifesaver in our nightly routine. 💜🛁✨ It's so gentle, never burns their eyes, and the calming scent truly helps them relax and sleep longer. 💤A warm, soothing bath with this wash = happy, sleepy babies… and this mama can confirm it works. 😌🥰 My little ones adore it — and honestly, I even use it on my dry skin because it's THAT gentle. 💜👶🏼🫶

[This review was collected as part of a promotion.] This J&J bedtime baby wash was sent free to me in exchange for my review - so what do I think of it? First off, I'm a big J&J fan. We use it at work in the NICU, so I know it's safe on even the most sensitive skin. I opted for the nighttime version of this bath soap, which essentially just means it's lavender scented. It smells really good, and very relaxing. It doesn't froth up super well, so it's not bubble bath type soap. It's essentially just clean and effective on baby skin. It didn't seem to help with bedtime or sleepiness, so I knocked off a star for that. So my rating is 4/5. I'd purchase J&J soap again, but not sure if I'd do the nighttime one.