Don't ask me how. But they manage to make your bed feel even more soft and welcoming. I cannot NOT use these babies. I have a very firm mattress and I don't love it.... These help me sleep a little easier. Plus the depth and stretch is a huge bonus when it comes to making a king size bed. Side note-my self tanner has not stained them either! I purchased white and they still look brand new!

I should start by saying that I do not have a Purple mattress. I bought these sheets after hearing some great things from some coworkers that mentioned their body temp is warm when sleeping. My husband sleeps warm as well, so the cost wasn't an issue. I was searching for a solution to help him get a better night sleep. I desperately wanted to love these sheets to end my search. I personally loved the sheets at first, they are super soft and very comfortable. My husband on the other hand said "they are okay" he hasn't felt that these sheets impacted his sleep for the better, particularly on the keeping him "cool" front. We've had them on the bed for a month now and the sheets are piling at my feet. So now every time I get into bed I feel like I tracked a bunch of dirt in with me. I've never had a set of sheets do this. I understand that these sheets could perform better in the cooling department if we had a purple mattress but we don't. So, I gave a one star because they didn't solve the core reason for purchase and tagged on an additional problem with the piling.

These sheets are exactly what I was looking for. They are super soft and extremely comfortable. I really like jersey knit sheet but most times they are too hot when you sleep on them. These are similar to jersey knit but leave you feeling cool. Excellent product!

Purchasing the Purple mattress and Soft Stretch sheets has giving me the gift of a pain free nights sleep. The sheets are so amazing and do not bunch up, but instead move with you and the mattress making it the most comfortable nights sleep. I awake feeling renewed and ready for the day. the best purchase I have ever made.

I really enjoy these sheets! They actually stay on the mattress and they keep cool! Unfortunately our top sheet ripped a few months after getting them. All I had to do was send pictures and they sent us a new set!! Great customer service! I reccomend Purple to everyone!

I bought a set of the original Purple sheets with the mattress about a year ago and I liked them but they don't age super well and sometimes they feel weird instead of comfy (like when it's really humid) but so far these new ones are much better. They're still stretchy and cool but the feel more comfortable all the way around.

We purchased two sheets of SoftStretch Sheets and are amazed at how incredibly soft and comfortable they are. They fit our Queen sized Purple mattress perfectly- nice and tight. And we find them cool to the touch. Couldn't be more pleased with both the sheets and the new mattress.

When we bought our Purple mattress at a local store we got a set of sheets with it. After 1 night on them, we loved them so much, we had to order the deep purple ones too!! They stay in place and don't come off the corners and are sooooo silky soft feeling. I threw my other sheets away.

These sheets feel great and airflow is great with our purple mattress. The fit the mattress perfectly and you don't have to struggle to get them on. The only downside of these sheets is the price. I wish there was a cheaper alternative. Also be careful to follow cleaning instructions!

Heavenly. I have not slept well for months (the hot flashes and night sweats made it impossible - I'm sure most women of a certain age can relate). I read that these sheets were cooling, so I decided to give them a try. I didn't really expect they would help. These sheets are amazing. I slept 9 hours the first night I used them. And that's even with my 9yo crawling into bed with us in the middle of the night and the dog following suit. It was a full house in that bed, but I slept right through it, as well as all the heat our extra company generated. They still felt cool to the touch in the morning. They are expensive for a king size, but I'm buying another set!