No longer cooling sheets. They make you sweat. Old ones kept you cool. They don't fit on 12 in bed with deep pocket option. They dont stretch like the old style. They are thinner. Won't buy again.

We only use purple sheets. No other can compare. You spend 1/3 of your life in bed. It needs to be the most comfortable place you can be. Purple makes that happen.

We love these sheets! They stay on our purple mattress without bunching or wrinkling. They are soft. They are more than I usually pay for sheets, but so far have been worth it!

The purple soft stretch Sheets are wonderful. I would recommend these to all of my friends and family. I have purchased them in several colors because they are so comfortable to sleep on. Thank you purple

I love the way these sheets feel. Very soft, comfy and cool. However, I agree with other reviewers that they stain easily. I have tried pretreating the sheets and the stains still don't come out.

These sheets are super soft & seem to breathe well. Most importantly on my list, they do not move! Meaning you don't have to pull on and restretch the fitted sheet over the mattress every morning, yay!

If you have a purple mattress these sheets fit best without popping off the corners. We love them. Wish they were cheaper that's really my only complaint.

These are expensive sheets, but having gotten a Purple Mattress to ease back pain, these sheets are like part of the mattress and enhance the performance of the mattress. Comfort. In short, these expensive sheets are worth it AND are durable too.

we have had a set of these sheets for over 3 years. they are still great with only one small pin hole (that doesn't seem to get bigger) to fault. Got new set for our 48th anniversary. Best gift ever!

I love the way these sheets feel. Very soft, comfy and cool. However, I agree with other reviewers that they stain easily. I have tried pretreating the sheets and the stains still don't come out.