[This review was collected as part of a promotion.] The bag is almost empty and all 6 of my cats love it! Those chose it over Fancy Feast and Friskies! I'm really impressed with it because some of my cats are finicky. I've never been able to get them to eat a diet food before!

[This review was collected as part of a promotion.] The cats loved it. I gave it to my mom and she was surprised the cats liked it because they are use to a different brand. But she also has cats that are about a year old and they seemed to enjoy it! The packs was easy to open also!

Chicken by products are not bad. They represent the lungs, gizzard, heart, kidneys, and other parts of the chicken. This is what the cat would normally try to get to before eating other parts of the chicken as they are high in protein. I have been feeding my animals IAMS products for 35 years. My animals loved these products. Just wanted to make sure we were not spreading around ignorance. :)

When I adopted Cinder, the shelter told me it would be best if I fed her what she had been eating in the shelter, so I stuck with IAMS. Now that we've had Cinder for a while, I feel comfortable sticking to it. She seems to enjoy it, and I have only ever seen one hairball from her in almost 10 months, so the hairball control is working.

[This review was collected as part of a promotion.] As soon as I opened up my package I placed it on the table and it was a big to do in our house! The cats wanted to know what was in the bag. Our 3 cats love the food! Hair balls have even gotten better. Now as far as weight loss it to early to tell but as long as they are happy and we see continued improvements with their health which we have in this short time we will continue to buy!

Tried a few different kinds of cat food and this product I noticed helped keep my cat regular. We noticed his bowel had less of a smell and he didn't have that many hairball issues. I prefer this brand over others. Definitely alittle more priced but worth it. Cat coat shines. You can get almost anywhere as well.

Finally a hairball control cat food that actually works! We’ve tried so many for our long haired indoor cats and didn’t notice any difference until this one. What used to be daily hairballs is now rare. So happy to not wake up in the morning and not step in a cat mess!

[This review was collected as part of a promotion.] Iams Proactive Health cat food is perfect for my indoor only cat! Helps with his weight and hairball situation. First ingredient is real chicken! Complete balanced nutrition for my older cat. Crunch bite size kibble is perfect! My cat only eats Iams! All Iams products can be mixed and match for the perfect diet balance for any cat!

[This review was collected as part of a promotion.] I have 3 cats and I'm not sure if they enjoy the cat food or the box the most...lol. They seem to like this food over all the others I've fed them. No more yelling at me when they're not happy with food, there's empty bowls now, no more left overs or wasting their food. Their fur is softer and them seem to be more active. I'm a happy mom and the're happy babies..

I have a very obese cat. I have caught her eating large breed dog food when we limit her portions. I switched her food, for three weeks now and when holding her, I can feel a noticeable difference from bloated like a tick, to soft and plump. I have also noticed she is moving with a bit more pep in her step. I look forward to seeing what long term results will yield.