I usually go with generic brands for much everything but this stuff seems to actually have decent effects. We're cat sitting right now and started feeding the new guy this food and his fur quality drastically improved. From course and oily to smooth and silky.

i’ve been using iams for my cat since i got her in 2017 and she loves its. the dry cat food helps with her weight which is good since she is onl an indoor cat and can be pretty lazy when she was to be. i will always go and buy more of this cat food. #iams

[This review was collected as part of a promotion.] I’ve always bought Hill’s for my cat and was hesitant to try something new but I’ve integrated it into her other food and she has taken a liking to it ( unfortunately she wouldn’t sit to pose for a pic) the formula seems good not an over the top list, no hairballs her stools are normal ( yes I think that is telling and important to note) as some foods will give pets upset stomach. I think this is a fair food option and I’d buy it again if I wasn’t able to locate her usual food.

[This review was collected as part of a promotion.] My cat Missie is very picky when it comes to food. She chose one type of food from the very beginning, and no matter what other brands I bought for her afterward, she didn’t like any of them. However, she showed interest in this food right away—she approached it several times before finally eating the whole portion. Since I want my cat to have a healthy and balanced diet, I choose only the best for her. IAMS Proactive Health food contains L-Carnitine, which helps maintain a healthy weight and metabolism. It also includes natural chicken, providing essential protein for strong muscles. Another important factor is the Omega-3 to Omega-6 ratio, which is crucial not only for pets but also for humans. Overall, both my cat and I are happy with this food!

[This review was collected as part of a promotion.] Our cat, Mango, is a pretty large cat and we only feed her dry food, so it is important for us to make sure that she really likes that, since it is all she typically gets (other than treats). She seems very content with the Iams indoor weight & hairball control dry food- she is not meowing throughout the day for hunger and gobbles it right up! She's a fan and we're a fan! Perfect!!

I have been using Iams since I got my furry friend! She loves it! She never gets hair balls luckily so that is a plus. My cat is overweight so I have started cutting down the treats and people food and will let you all know if it works well for weight loss!

This is a good all around dry food to feed. I found when I switched to IAMS dry food from Purina, my cats’ coats became much more soft and shiny. This does not have unnecessary colors added to it, because some cats are allergic to color additives Iams Proactive Health Indoor Weight And Hairball Care Dry Cat Food

I have purchased this food for years however my 13 year old cat started vomiting the last few months after eating. I discussed this with my vet because I was worried that my cat was ill. The vet told me that you had changed your formula and that could be the problem as there were no other health concerns. Bring back the old formula please.

[This review was collected as part of a promotion.] “IAMS Proactive Health Cat Food is an excellent choice for keeping cats healthy and happy. The high-quality protein supports strong muscles, and the tailored nutrients help maintain a shiny coat and healthy skin. It’s well-balanced, with essential vitamins and minerals for overall wellness. My cat loves the taste, and I’ve noticed a positive difference in her energy levels and digestion. Highly recommend for pet owners looking for a reliable and nutritious option!”

[This review was collected as part of a promotion.] My cat, Lucia is about 11 years old. He has wrestled with hairballs his whole life as he has long hair. We switched to this yummy cat food when the magic box arrived from Buzz Agent. I think Lucia could smell it before I even opened the box. I knew it was a winner that first day. I put it in front of him and he ate every morsel. He usually does not finish his whole bowl of food. He has been on this new food for about two weeks now and there hasn't been a hairball in sight. This is great news for me, Lucia, and our carpets. I will continue to serve him this food for everyone's sake. Thank you, Iams!