This has enzymes, which is your laundry hero! Not many detergents do anymore, and this is one of the (if not *the*) most cost-effective detergent containing enzymes in the US. The powder itself does smell strong, so your laundry room/area will definitely smell like it until you get used to it, but your clothes will smell nice and fresh, not "loud" or perfume-y. Follow the instructions on measuring, and you'll be fine. Our clothes come out so much cleaner, and we are saving money that we were spending on expensive, name-brand pods. The only downsides are that (1) the bag is not resealable and (2) there is no scoop included (though lots of brands of detergents/boosters no longer include a scoop). I use a heat sealer to reseal the bag and bought a 1-gallon glass jar at Walmart to store the detergent in a more convenient place. You could certainly use/reuse another container, and I use a measuring scoop (like an ice scoop but with measurements) to scoop it, nothing fancy. Seriously, though, just buy this detergent. Add some citric acid, about five bucks a pound, to your rinse cycle-- more if you have hard water, less if you have less-hard water-- and you'll have the cleanest, freshest, and softest laundry on the block without spending an arm and a leg. Crown yourself the laundry king or queen and think of the savings!

Ariel surprise me with this product. I am very happy with the final result in geberal.

This laundry soap is awsome

It smells amazing and does the job

Smellssss A-mazing!!

Affordable

Great item need delivery options. Whats the point of plus membership?

You can't never go wrong with Ariel ❤️

doesn't have a good smell

It smells real good but does not clean clothes