I bought this shirt due to its Sun Protection Factor. I am so pleased with my purchase! The River Shirt does indeed protect my sensitive skin from the damaging rays of the sun.

I wear medium and the shirts were marked medium but the size was actually large, so l gave them to a friend who wears large. He said someone complimented him on one of them.

Great shirts, been wearing them for many many years. The store here in Tucson, never has long sleeve , and many short sleeve. What is the logic in only having short sleeve shirts that have "40+UV Protection?

I bought 4 of these River Shirts last year and liked them so much that I bought 4 more this year. I have both the long and short sleeves shirts so that, here in Texas, I can wear them most of the year.

I’ve been buying Habit UPF shirts for years now because we spend a lot of time in the sun in Florida and California. I take some medication that recommends staying out of the sun so these are particularly helpful.

My son’s favorite go-to shirts. He loves short-sleeved and long-sleeves versions. Great quality and comfort. Our family will continue to buy these over and over.

This is a great shirt. I bought in in every color and hope you will add other colors and patterns. I have to wear sunblock apparel, and this is outstanding. The price is very competitive.

My husband loves these shirts. He wears them year round. I keep a watch out. He has about every color/ print available. The quality is excellent. Wash and wear, don't lose their color.

I love these shirts. I just purchased two of them, one blue and one gray. They're light weight and well fitting. Dressy enough for work, comfortable enough for home.

I own approximately a dozen Habit River Shirts. Whether I am working or socializing it is my shirt of choice. About 75% of my work week is spent outdoors, so features like the caped back, long sleeves, and UV protection are important.