I've only used this once and it is the holy grail of conditioning. I perm and color treat, double whammy to my hair, and this truly does as advertised. Some reviewers cautioned about overuse of protein on hair, so I'll limit to once a week; plenty of product for a few months' uses.

Excellent product for dry curls. My hair is very fine and of varying lengths and curl patterns. I also have it colored but only one shade lighter. Despite that, the ends of my hair get frizzy and will not curl once dried. I use this product as directed once a week and shampoo and condition with my usual products. It really helps my curls retain their bounce and softness. I only use it once a week because it's a pretty intense protein treatment and you have to be conservative with proteins or they will buildup's and cause breakage. More is not better. Cons: It's an extremely thick cream and very hard to get out of the bottle. A tub type container would work better. The smell isn't great but I'm sensitive to smells and also don't care for the rose scent that is in this product. I'm willing to deal with those things to have healthy hair.

If your hair needs protein, this is what you need. I used it a few days before and then right after coloring my hair and it helped to minimize the damage. My hair is curly and this helped to bring them back to life. It's pricy but you don't need to use much so it'll last a good while.

I am loving this protein hair repair mask. I recently got my hair done and have been looking for a good mask to help with damage and dryness and I am blown away at how good my hair looks and feels after using this! My hair feels soft and smooth and looking silky and shiny. It is definitely a staple in my routine!

"Bought on sale and must say it's a great deal! I lost hair after COVID and this is the first time I'm beginning to feel like myself again. I'm gonna stock up while on sale!"

This product has been a great addition to my haircare routine. I came back from a recent vacation with super dry hair and this has helped to bring life back to it and renourish it. It leaves my hair with that post-haircut life that I miss regularly!

I have had dry hair recently and I live in a humid environment so it was getting quite frizzy. I like how this made my hair feels smooth and it has a light pleasant smell. I don't like strong fragrances so that was a big deal for me too.

This product is perfect for an in-shower hair mask. It smells amazing and leaves my hair feeling soft and nourished. I love adding this into my hair care routine. My only dislike is that it's a small nozzle, and difficult to squeeze out.

This is a great value compared to olaplex, which I have purchased dozens of times. I really like the night products and am going to try the detangler/leave in conditioner next.

Please keep in mind that I have long and very curly hair (not coarse, not chemically processed). I read the reviews before purchasing as it is pricey, even with $10 off. Unfortunately I did not see any difference or improvement in my hair whatsoever. It has a very pleasant scent but this product only serves as a regular conditioner for my type of hair.