[This review was collected as part of a promotion.] Luxury is a term that does not begin to describe how this feels! It may say Hotel Premier Collection but it is more of a towel you would find in a higher end resort/spa. Not only was it soft it dried excess water without the feel of having to scrub my skin off to dry. Soaks up excess water nicely! I have used this towel numerous times and held up well (looking brand new) after multiple washes. Completely recommend these towels. If you like oversized these will be perfect!

[This review was collected as part of a promotion.] This towel is super soft and super plush. This is by far one of the largest towels I have ever had. The quality is very thick and heavy, and feels great against my skin. This is definitely a high end product. I will be getting me some more of these. The lilac color is beautiful.

[This review was collected as part of a promotion.] Not only is this towel extremely soft it drys water off you like a sponge. It is extra large an feels absolutely luxurious! It has good stitching and a wonderful pattern. Perfect for the family and guest bath. I'm buying more to make my collection.

[This review was collected as part of a promotion.] **I received this Hotel Premier Collection 100% Cotton Luxury Bath Towel by Members Mark for free from TryIt Sampling Community & Bazaar Voice, in exchange for my unbiased review** Having said that, I absolutely love this towel! I'm a fan of big towels and bath sheets and this one definitely meets my standards! It's soft & fluffy, it's HUGE and I've already had family members calling "dibs" on it. After having run it through the washer and dryer it didn't lose it's softness or absorbency and I have a feeling that it'll continue to be soft and amazing for quite some time to come.

[This review was collected as part of a promotion.] I love the Hotel Premier Collection 100% Cotton Luxury Bath Towel by Member's Mark! It is extra long and so very plush,soft, and feels great. I definitely will be buying more of the Hotel Premier Collection soon.

[This review was collected as part of a promotion.] After I washed this towel it felt so plush and soft. This towel is super absorbent and nice and gentle on your skin, also, it is just the right size. Feels like great quality and should hold up for a long time. I am happy with this bath towel.

[This review was collected as part of a promotion.] I received this free to try but my opinion is my own.i love this towel!!! I love the thickness of this and the softness. It is a nice luxurious towel and definitely want more of these. Very awesome. Would love to get more

[This review was collected as part of a promotion.] Truly love how large and soft this towel is. Finally a towel that will completely wrap around me. Only complaint was all the fuzzies after the first wash. Would be nice if the towels were pre-washed to avoid that.

These towels were in the one day sale before Xmas online, but as of 12:30 am of the sale day, all the colors except for two were sold out. Then when I tried to purchase 6 of the remaining color, it keeps saying unavailable when I went to check out. So I changed it to 2 and it still says that. Then when I changed it to 1, it tells me I have to purchase at least 2. What kind of sale is this when the products are unavailable? I?m a big shopper of Sam?s Club so it?s disappointing to see this type of this going on. As for the towels themselves, I?ve bought them in the club before and they are soft and fit our needs. The only complaint is that the strings would come out on some but they are still usable.

[This review was collected as part of a promotion.] The MEMBERS MARK - Hotel Premier Collection 100% Cotton Luxury Bath Towel in white is super soft and absorbent. After a wash without using a liquid softener it stayed plush and continued to absorb water. The 30" x 52" is the perfect size for a grown person.I will be looking to purchase more in more colors.