[This review was collected as part of a promotion.] Great TV with excellent picture quality. I also got the S90TR soundbar, so the sound is loud and impressive as well. The only thing I don't like is the frequency of the ad integrations, when the TV goes into standby mode, the ads become really annoying.

[This review was collected as part of a promotion.] Incredible picture, huge step up from my old Samsung edge lit albeit the sound isn't as strong as perhaps it could be (a common issue for things screened tvs), just be prepared to tweak a couple of settings to get your individual picture perfection...

[This review was collected as part of a promotion.] Stunning 4K OLED picture with deep blacks and vibrant color, powered by the Alpha 9 AI Processor Gen8 for fast upscaling and smooth image processing.  Great for gaming — supports up to 144 Hz refresh (very smooth motion and low input lag).  Connectivity is solid: four full HDMI 2.1 ports plus modern wireless options, so hooking up consoles and sound gear is effortless.

[This review was collected as part of a promotion.] If you're looking for a large-screen (77″) TV and want one that delivers top-tier visual performance, modern gaming features, and a smart TV experience with solid upscaling and future-proofing, the LG C5 is a very strong choice. Just make sure your room conditions support it (i.e., controllable light and viewing distance suitable for 77″)

[This review was collected as part of a promotion.] I recently upgraded to the LG C5 77" OLED, and it has absolutely transformed my viewing experience. The picture quality is nothing short of spectacular - deep, inky blacks and vibrant colors make movies and shows feel incredibly cinematic. HDR content especially looks amazing, with highlights that stand out without ever looking overblown. The TV is also impressively thin and sleek. Even at 77 inches, it has a very modern, minimalist design that looks great on the wall and instantly elevates the room. The viewing angles are fantastic too, so everything looks consistent no matter where you're sitting. The webOS interface is smooth and intuitive, and navigating apps or switching inputs is quick and hassle-free. The included Magic Remote makes navigation feel natural and easy. Overall, the LG C5 77" delivers outstanding performance across the board. It's a premium TV that's worth every penny if you want the best possible picture quality, excellent gaming features, and a beautiful design. Highly recommended!

[This review was collected as part of a promotion.] Bought this 77 inch C5 OLED TV for my living room. I was worried that it is quite bright during the day time but oh boy I was wrong. The color is vivid and sharp. It's very thin and sleek too.Mounting service it came with was the top notch. I would recommend this TV for everyone.

Out of the box, my TV was buggy. Sound would stop working (even the sound test was silent), it would disconnect from ARC, apps would crash (no remote function, except to change volume, settings, go to home screen). I downloaded the firmware from the website (which did nothing at first) then did the factory reset and viola, everything fixed. Why didn't LG support ever suggest this? (they only had me ungplug the TV which only temporarily fixes these issues). Why would I need to do this out of the box? Also, the mute button being on the volume down is really dumb-to lower my volume 20% I now have to individually hit volume down 20 times because I can't hold it for 2 seconds? Also, please attach the light sensor function to individual picture modes, I want full eye searing HDR when I want it and a nice dark picture when I want it, but the light sensor limits HDR brightness by default-really dumb-it's not just for power savings. Also setting all picture modes to +20 cold and color saturation to 60 is made everything look neon and the AI settings mode used tiny blurry images. The sound AI audio clips where so compressed and muddy that through the terrible built in speakers I just got a headache. Guys, please offer a better range of picture presets so we can have a good out of the box experience. Please fix the software updates. Please fix the mute button fiasco. I was 1 day away from a return.

[This review was collected as part of a promotion.] Stunning picture quality, amazing brightness and clarity even in a bright room. Clear crisp image with an excellent refresh rate. Easy to set up and use. The built in sound is decent but I would recommend a sound bar. Looking forward to enjoying this television for years to come!

[This review was collected as part of a promotion.] I m very happy with my new LG OLED 77C54LA, the colour, brightness and clarity of the image on screen is the best I’ve seen and everyone that visits my home agrees. My previous tv was a Samsung 55” OLED and this LG is a definite upgrade. Thanks to everyone at LG 👏

[This review was collected as part of a promotion.] I decided to upgrade my 10-year-old TV setup to catch up on 4K and get more size. My room dimensions are 14x22ft and we sit about 10 feet from the TV. The 77-inch size is perfect for that configuration. Setup was easy. The Ethernet port was nice for hooking the TV directly into the network, although wifi would have also been fine. The smart apps and home setup work well and the processor seems sufficiently quick that app launches and updates are smooth and don't feel underpowered in any way. Depending on your firewall you may need to allow access to some sites to get app and firmware updates to work, otherwise you will run into -102 (connectivity) and -202 (certificate) errors. The default settings had the classic soap opera effect which I was quick to update. Once that was resolved the TV was exceptional. We don't deal with a lot of glare in our room setup so I can't comment on that, but the picture was fantastic for our purposes. ARC setup worked well to drive audio back into our receiver. TV sound quality seemed fine, although I think for a TV like this you will get the most out of it with a receiver+speaker setup. I saw some concerns about the remote but honestly it worked very well for us. I will be ditching our universal remote and Roku as the TV covers both well. I do wish the buttons were backlit. That feels like a miss for a TV at this price point. All in all I was very happy with the TV. Unboxing through setup were smooth and movies shine on this display. Highly Recommended.