[This review was collected as part of a promotion.] I recently upgraded to the 65" OLED S90F 4K Vision AI Smart TV, and it's easily one of the best tech purchases I've made. The OLED panel delivers stunning picture quality—deep blacks, vibrant colors, and incredible contrast that makes everything from movies to sports feel immersive and lifelike. What really stands out is the Vision AI feature. It intelligently enhances content in real time, optimizing brightness, sharpness, and color depending on what you're watching. Whether it's a dark cinematic scene or a bright live game, the TV adjusts perfectly without needing constant manual tweaks. The design is sleek and modern, with an ultra-thin profile that looks premium in any setup. The smart interface is smooth and responsive, making it easy to jump between apps, streaming services, and inputs without lag. Gaming on this TV is also a huge win—low input lag and smooth performance make it ideal for next-gen consoles. Everything just feels fast and fluid. Overall, the S90F combines top-tier visuals, smart intelligence, and a premium design into one complete package. If you're looking for a high-end TV that truly elevates your viewing experience, this one absolutely delivers.

[This review was collected as part of a promotion.] I'm definitely a laggard when it comes to technology adoption. This is my first smart TV, coming off many years with a beautiful plasma. The clarity and contrast are exceptional...super-black blacks with reds, greens and whites that pop off the screen. Very happy with this investment in household entertainment, a completely refreshed experience!

[This review was collected as part of a promotion.] I love my Samsung TV. The picture is so crisp and the color is so bright and clear. The picture is never overly dark standing in front of it on either side. I don't know much about it's refresh rate. I just know that the resolution is amazing and I love watching it.

[This review was collected as part of a promotion.] Since I've had this TV, I have been satisfied with my purchase. The picture is sharp and smooth. The settings for brightness and contrast are easy to configure. I overall enjoy the upscaled picture quality. Thank you very much.

[This review was collected as part of a promotion.] First, the overall picture is great. I bought a Samsung Q800 soundbar and together they are literally a symphony of sound. Baseball and soccer games are awesome to watch. I have used apps to movie watch, the dark colors are now distinguishable and clear. Watching all types of tv programming has been great. I would recommend the OLED S90 to everyone!

[This review was collected as part of a promotion.] This is my second Samsung TV. The first was a great TV and would have gotten 5 stars. This one gets only 3 stars because it takes so long to start up, and it also takes forever to load apps. I have to wait minutes before an app loads.

[This review was collected as part of a promotion.] this TV is everything I hoped it would be...the picture is stunning and the sound isn't bad either. This was my first smart TV purchase and I wasn't sure what to expect. This one exceeded my expectations

[This review was collected as part of a promotion.] Excellent color and brightness. Very good anti-glare. Has AI software that makes it easier to find what you want to watch. This is the best OLED tv I have seen. Smooth upscaling on none 4k shows! Higky recommended.

[This review was collected as part of a promotion.] I had a 2024 version of the same TV in which the power control board burned out ~16 months after purchase and a few months after the warranty expired. Unbeknownst to me at the time of purchase, this model developed this problem. Based primarily upon price and satisfaction with the original unit until the time of failure, I purchased the new version where the problem was addressed. I have been very satisfied: picture quality was always good, but now improved; Smart features upgraded and work much better; minor sound issues also addressed. With the purchase, I did get an extended warranty, so I am confident I will enjoy my TV for the foreseeable future.

[This review was collected as part of a promotion.] Everything that I was told and tried about this tv is TRUE. Picture quality and crispness are remarkable. I was reluctant to purchase this at first because of the price but wow I am glad I did. Thank you Samsung for such a great viewing experience.