Hi Jabernard, Thank you for purchasing the Samsung Q7F TV and for sharing your feedback regarding screen reflections. Lighting conditions vary from room to room, and reflections may be more noticeable depending on placement and ambient light. For optimal glare control, we recommend positioning the TV to minimize direct light on the screen or consulting with a professional installer for best placement. Samsung’s Glare Free technology, engineered to minimize reflections from ambient light, is available on the QN90F Neo QLED 4K and higher. Anti Reflection is also featured starting with the S85F OLED and up. If you have any questions about features, specifications, or setup, we’re here to help – please contact Samsung Customer Support at 1-800-SAMSUNG (8AM – 9PM EST Mon – Fri, 8AM – 6PM Sat – Sun). LiveChat is also available via the ‘Support’ link on our website. ~ Samsung Advisor

We appreciate your feedback on the picture quality of Samsung’s Q7F TV. If the image doesn’t quite match your preferences, there are several adjustments you can make to better suit your viewing environment and content type. First, please ensure your TV is running the latest firmware, as updates may include important picture quality enhancements. Go to: Home > Left directional button > Settings > Support > Software Update > Update Now To explore picture mode options, navigate to: Home > Left directional button > Settings > All Settings > Picture > Picture Mode. Options include: • Standard – Ideal for general viewing • Dynamic – Brighter and more vibrant for well-lit spaces • Eco – Optimized for energy efficiency • Movie – Best for viewing in low light • Filmmaker Mode – Preserves the content creator’s intent and disables motion smoothing for supported content You can further customize your image by going to: Settings > All Settings > Picture > Expert Settings, where you can adjust Brightness, Contrast, Color Tone, Sharpness, Contrast Enhancer and more. If you’d like help finding the best picture settings for your preferences, please don’t hesitate to contact Samsung Support at 1-800-SAMSUNG (8AM – 9PM EST Mon – Fri, 8AM – 6PM Sat – Sun). You can also LiveChat with an agent or explore additional resources on our website by clicking the ‘Support’ link. ~ Samsung Specialist