For those of us who have to watch our "intake", this is a pleasant alternative to even the light Ultra or Premier 90 cal beers. I like it. I'm sure MOST BEER SNOBS can't handle it. But it's just like smoking, you either make a decision and stick to it, or go ahead and die.

So - I'm unfortunately unable to drink any alcohol currently due to a medical issue. :-( I had given up, but ran across this at my local Walmart and have since found it at Sam's as well! I love the taste!! My new go-to! I also like that it comes in seltzer-type cans (tall/narrow). Get you some!

While vacationing in Fl. I went to a Sam’s Club and was happy to see they carried N/A beer. They carried Michelin Ultra Zero Non-Alcoholic Beer. I highly recommend this product as it tastes, looks and satisfies like Michelle beer. But, in my experience, does not add to nor encourage the “beer belly” look. Try it.

Love Michelle Ultra! I started drinking 0 when it came out about a year ago. Tastes the same to me except 0 alcohol!

It tastes almost like the alcohol one.

Smooth Tasting NA

I’m usually an O Douls guy but this is great too.

Had to cut back on alcohol, so I began seeking alcohol free beer. Ultra Zero is better without the alcohol. It's a shame the price is higher than the alcohol version.

I like it but it could use a little more flavor

Prefer Heineken zero or Stella zero. Grateful you’re carrying non alcoholic beer!