[This review was collected as part of a promotion.] I have only exclusively used dawn for years!! The fact that it now comes in a squeeze bottle makes it so much easier for a quick squirt and there is absolutely no mess! I love it and will continue to use it.

[This review was collected as part of a promotion.] I've always loved Dawn Dish detergent. I use it for all my dish washing. I won't buy anything else. When they came out with this new bottle I had to try it and I'm so glad I did! It makes getting the liquid from the bottom of the bottle a thing of the past. I hated having to turn my bottles upside down to get the last bit out as not to waste any of it. Now I don't have to. Thanks Dawn. I love it!

[This review was collected as part of a promotion.] I like this new bottle design because it stays true to the promise -- no time wasted flipping the bottle to pour soap onto the sponge or into the sink, no messy "crust" on the spout when you are done.

[This review was collected as part of a promotion.] Gotta love Sawn dish soap but this scent is just what it says, refreshing! The new design of the upside down cap able to squirt without flipping is super convenient.and works really well! It does not disappoint.

[This review was collected as part of a promotion.] This dish soap is exactly as advertised. I like that it is easy to squeeze and I can still control how much product comes out. Like all dawn products, it is tough on dishes and easy on the hands. Added bonus, smells nice too. Design bottle also allows product to settle at the squeezing side so no wasted product when nearing the end of the bottle.

Finally you have solved the problem of having the mess of the dish soap bottle AND a super efficient way to get soap onto a dish without having to flip a cap! I also LOVE the foaming pump for items that don't need full strength Dawn! I also love that I can buy refills of the foaming soap although they are hard to find in my city. Please keep making these two products.

[This review was collected as part of a promotion.] Dawn Platinum EZ Squeeze Refreshing Rain Works wonders! Smells great and cleans my dishes perfectly. Dawn dish soap soap is the only product I use to do my dishes! Grease is eliminated! Best product ever!

[This review was collected as part of a promotion.] I love this soap. It does a great job at fighting grease, cleaning dirty pots, and even getting stains out of clothes. It may be weird, but I find the scent calming. The design of the bottle is ingenious. No flipping of the bottle is convenient and means no goopy mess in the cap. All you have to do is squeeze out however much you need. I was a little concerned that the soap might seep out of the bottle, but it did not. All I can say is--why didn't someone think of this sooner?

[This review was collected as part of a promotion.] I'll really like the new packaging is so nice and I really like how it is 4x's the power! No flip, no mess. It gets my dishes clean and the ingredients aren't too tough on my hands. Every drop contains cleaning ingredients and I love the fresh rain scent!

[This review was collected as part of a promotion.] Dawn is my #1 go to for cleaning stuck on dishes! I'm able to let my dishes soak with a little Dawn and it's go to go! I'm able to wipe most of the mess out with a sponge, without having to scrub like a crazy person. Always affordable.