[This review was collected as part of a promotion.] Cottonelle Ultra Comfort Toilet Paper is soft and gentle, but still strong and sturdy. It is exactly in line with what I would expect from a toilet paper product.

[This review was collected as part of a promotion.] This toilet paper is so nice! It's very soft and effective! I like the texture and thickness of it. It also seems like it's lasting longer than other toilet papers I've used!

[This review was collected as part of a promotion.] This Toilet paper is soft, very absorbent, thick but not too thick. Doesn't leave any particles behind, feels clean after use. Id defintley add this to my rotation.

[This review was collected as part of a promotion.] The packaging is nice for this product. I like the amount of rolls in the package. It is not too thin and holds up well when wiping. I believe the texture cleans better.

I've been a loyal Cottonelle user since the product hit the market in the 70's. When I opened my newest pack I noticed the rolls looked strange. Why so small, like something you'd find at a a highway rest stop? After looking at the wrapping I could see the roll size has diminished by 1/2 an inch (4.0" to 3.5"). My husband even asked "what happened?" The roll looks strange on the holder hardware in the bathroom, and fits so loosely now that it slides when the plys are torn during use. I've returned an unopened pack to Target. I did some investigating and see another major supplier has diminished the size of its rolls as well. This may ultimately be the future industry standard. But for now, you've lost a customer.

This used to be the very best paper! Now it is rough....thin and just the worst for the money. It cost more than ever! Way more than other brands. Yet KC has cut the size of the roll that it's hardly wide enough to cover anything. The roll is 1/4 inch narrower than other cheaper brands. It leaves enough lint to stuff a pillow. KC is trying so hard to make more money off us that they have lowered their standards and the quality suffers. No more Cottenne here!

I prefer to buy Cottonelle but you keep changing the roll size. Width needs to be at least 4.2 to fit on my toilet paper holders. You keep changing it to 4.0 so I am not able to use it. I complained about this a few years ago and you changed it back to 4.2. I would love to buy your product but looks like I have to go back to Charmin.

All my life I have used Cottonelle Clean Care Toilet Paper- I swear by it and I personally refuse to use other brands. Recently, I ordered the Cottonelle Ultra Comfort as opposed to my typical preferred Cotonelle Clean Care. After using the purple packaged Ultra Comfort for a few days I noticed things to be a little itchy below the belt. (I am female) I developed my first yeast infection as a result. I have not changed any of my soaps, perfumes, diet, or medication that could have caused a yeast infection. So, I did my homework. I began researching and this is more common than I imagined: People are allergic to toilet paper. Most common brand: Cottonelle. Why? Apparently Cottonelle may sometimes use bleach in their toilet paper so the paper has a brighter and whiter color/ appearance. Once I switched back to Cottonelle Clean Care the itch and irritation subsided. I'm writing this in hopes people think twice before buying the cheapest brand/ or style of tp. Quality over quantity. You truly do get what you pay for.

Large hands, large butt, fairly large man. Arthritis beginning to affect thumbs and fingers. The new skinny rolls are a definite minus, difficult to manipulate and get fully prepared to "go commando". You may justify it by saying it allows you to still provide a quality product, but narrower is cheaper, except at the cash register. They make TP holders a certain width for a reason. You are trying to dupe your (long time) customers.

A clean bum is important from top to bottom. Cottonelle Ultra ComfortCare is the only toilet paper I trust for such an important job. It feels so good that I almost look forward to my next trip to the bathroom knowing that my insurance policy for a clean front- and backside is sitting humbly in the paper holder. Soft, thick, and it doesn't cause any problems with clogging the commode? Sign me up for the purple pack!